Business Details
37 Years
experience
Your Trusted Partner for Strategic Marketing & Branding Solutions
Dobbe Marketing & PR has been a leader in strategic branding and marketing communications since 1989. Our team combines over three decades of expertise in brand strategy, public relations, and digital marketing to deliver measurable results for clients across diverse sectors including business-to-business, government, nonprofit, and professional services. Anchored in McHenry County, we serve local, regional, national, and international markets with a proven five-part platform that evolves brands for sustained success.Recognized with numerous awards for creativity and community impact, we prioritize client relationships that span decades, reflecting our commitment to transparency, innovation, and client-centric solutions. Our approach integrates deep market research, strategic development, and tailored messaging to position clients for growth in competitive landscapes.
Services
Brand Strategy
Marketing Research
Public Relations
Web Copywriting
Creative Services
Details
- Year established: 1989
Highlights and features
- We offer 30+ years of strategic marketing experience since 1989.
- Our team provides deep local market knowledge in McHenry County.
- We maintain long-term client relationships spanning decades.
- Our community involvement includes leadership roles in local organizations.
- We combine creativity with data-driven strategies for measurable outcomes.
Services
Brand Strategy
Our brand strategy services develop cohesive identities that resonate with target audiences. Using a five-part platform refined over 30 years, we conduct market research, analyze client strengths, and create evolving brand frameworks. Clients benefit from measurable growth through consistent messaging across all touchpoints.
Marketing Research
We provide comprehensive market research to inform strategic decisions. Our process includes audience surveys, competitor analysis, and trend evaluation. This data-driven approach ensures clients understand market dynamics and position their offerings effectively for sustained competitive advantage.
Public Relations
Our public relations services enhance organizational visibility through media relations and press campaigns. With expertise in crafting compelling narratives, we secure media coverage and manage communications for businesses, nonprofits, and government entities to build public trust and brand authority.
Creative Services
Creative services encompass campaign development, web design, and multimedia production. Our team combines strategic thinking with artistic execution to deliver engaging content across digital and traditional platforms, ensuring brand consistency and audience engagement.
Web Copywriting
We produce concise, SEO-optimized web content that communicates brand value effectively. Our copywriting services include website development, email campaigns, and social media content tailored to audience needs while maintaining brand voice and messaging consistency.
People
Sue Dobbe-Leahy
Founder & Marketing Strategist
With 30+ years in marketing strategy, Sue specializes in brand development and public relations. She leads client projects and community initiatives while mentoring teams at McHenry County College's SBDC.
Morgan Leahy
Digital Marketing Director
Morgan combines business strategy with technical expertise to optimize digital campaigns. His background includes product design engineering and founding a SaaS startup, bringing innovative solutions to client projects.
Gail Straus
Senior Communications Consultant
Gail offers 40+ years of experience in nonprofit marketing and audience development. She specializes in stakeholder engagement strategies and has served as a senior volunteer with organizations like the Taproot Foundation.
Questions
What marketing services do you specialize in?
We specialize in brand strategy, public relations, marketing research, web copywriting, and digital campaign development tailored to diverse industries.
How long have you been in business?
Dobbe Marketing & PR has operated since 1989, providing strategic marketing solutions for over 30 years.
What areas do you serve?
We serve McHenry County, Illinois, with regional, national, and international capabilities through digital and remote collaboration tools.
Do you work with nonprofit organizations?
Yes, we have extensive experience with nonprofits, including universities, social services, and government agencies, focusing on audience development and fundraising strategies.
How do you measure campaign success?
We use analytics tools and predefined KPIs like engagement rates, lead generation, and brand awareness metrics to evaluate and optimize campaign performance.
Can you help with digital marketing?
Yes, our digital services include SEO, social media campaigns, email automation, and website development to enhance online presence and customer engagement.
