Business Details
50+ Years
experience
Award-Winning Jewelry Design & Custom Creations in Santa Fe
Founded over fifty years ago, deBella Fine Gems & Jewelry Arts has established itself as Santa Fe's premier destination for exceptional jewelry and gemstones. Our expertise spans custom design, rare gem sourcing, and curating luxury timepieces from renowned brands. With decades of global experience, including Joseph DeBella's extensive travels across 55+ countries to ethically source diamonds and colored gemstones, we combine artistry with deep industry knowledge. Joseph, a Graduate Gemologist and recipient of international design awards, has shaped our legacy of creating wearable jewelry art that balances form and function.In 2014, his son John joined the business, bringing a modern perspective and GIA credentials to continue our tradition of excellence. Our boutiques at the Lensic Theatre and deBella on the Plaza showcase one-of-a-kind pieces, estate jewelry, and collaborations with celebrated designers. We prioritize education, transparency, and personalized service, ensuring clients receive unparalleled insights and craftsmanship. From custom commissions to curated collections, our commitment to quality and innovation remains unmatched in New Mexico's jewelry market.
Services
Custom Jewelry Design
Gemstone Sourcing
Estate Jewelry
Timepiece Sales
Bridal Jewelry
Colored Gemstones
Diamond Jewelry
Jewelry Repair
Wholesale Gems
Educational Consultations
Details
- Year established: 1973
Highlights and features
- We offer 50+ years of expertise in jewelry design and gemology.
- Our team includes GIA-credentialed professionals with global experience.
- We specialize in ethical, worldwide gemstone sourcing and custom design.
- We provide personalized consultations for one-of-a-kind jewelry creations.
- We maintain partnerships with renowned international jewelry designers.
Associations and certifications
- Gemological Institute of America (GIA)
- American Gem Trade Association (AGTA)
Services
Custom Jewelry Design
Our custom jewelry process begins with understanding your vision through collaborative consultations. We transform ideas into unique wearable art using ethically sourced gemstones and precision craftsmanship. Clients receive expert guidance on materials, design elements, and wearability to ensure timeless, personalized pieces.
Gemstone Sourcing
Joseph DeBella personally sources exceptional diamonds and colored gemstones from 55+ countries. Our ethical procurement focuses on quality, rarity, and provenance, including sapphires, rubies, emeralds, and unique stones like spinel and tanzanite for discerning collectors.
Estate Jewelry
We curate important estate jewelry pieces with historical significance and craftsmanship. Our collection includes antique and modern estate items, offering clients access to rare designs and investment-grade pieces with documented provenance.
Timepiece Sales
Our boutique showcases prestigious watch brands like Rolex, Tag Heuer, and Breitling. Clients receive expert authentication, servicing guidance, and access to limited editions through our established industry relationships and global network.
Bridal Jewelry
From engagement rings to wedding bands, we create romantic, enduring pieces tailored to individual love stories. Our bridal collection combines classic elegance with modern innovation, offering both ready-to-wear and fully customizable options.
People
Joseph DeBella
Founder & Lead Designer
Internationally acclaimed jewelry designer with 50+ years of experience. Graduate Gemologist, GIA alumnus, and recipient of four decades of international design awards. Pioneered ethical gem sourcing across 55+ countries.
John DeBella
Co-Owner & Gemologist
GIA-credentialed AJP and Diamond Graduate. MBA holder with global perspective from visiting 35+ countries. Specializes in modern jewelry trends while maintaining family tradition of craftsmanship and education.
Questions
What makes deBella's custom jewelry process unique?
Our collaborative approach combines 50+ years of expertise with personalized consultations to create wearable art that reflects your story and style.
Do you source gemstones ethically?
Yes, Joseph DeBella personally sources gems from 55+ countries using ethical practices that prioritize transparency and responsible mining standards.
Can I view jewelry in person?
Yes, visit our Santa Fe boutiques at the Lensic Theatre or deBella on the Plaza for private appointments and in-person consultations.
What luxury watch brands do you carry?
We feature Rolex, Tag Heuer, Breitling, and other prestigious brands with expert authentication and servicing options.
How do you ensure jewelry quality?
All pieces undergo rigorous quality checks by GIA-certified professionals using advanced gemological analysis and craftsmanship standards.
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