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Your Premier Destination for Dining, Entertainment & Events in New Braunfels
Downtown Social, nestled in the heart of New Braunfels, Texas, has established itself as a premier destination for entertainment, dining, and event hosting. Our historic venue, formerly the Gerlich Auto Company, combines unique charm with modern amenities to create unforgettable experiences for guests. We specialize in offering a diverse array of activities under one roof, including bowling, arcade games, live music performances, and a chef-driven kitchen serving high-quality cuisine. Our dedicated team ensures seamless execution of private events, from intimate gatherings to large-scale celebrations accommodating up to 750 guests.

With a focus on exceptional service and attention to detail, we cater to a wide range of occasions, including corporate events, weddings, and social parties. Our commitment to quality extends to our menu, featuring wood-fired pizzas, gourmet burgers, and creative cocktails crafted with care. Operating daily with extended hours on weekends, we provide a vibrant atmosphere for both casual visits and special occasions. Our knowledgeable staff and state-of-the-art facilities reflect our dedication to creating memorable moments for every visitor who walks through our doors.
Services
Bowling Private Events Chef-Driven Kitchen Live Music Daily Trivia Nights Arcade Games Party Catering Cocktail Bar Free Game Days Event Planning
Highlights and features
  • We offer a unique combination of dining, entertainment, and event hosting under one roof
  • Our historic venue accommodates events for up to 750 guests with dedicated servers
  • Chef-driven kitchen provides high-quality, diverse menu options for all dietary needs
  • Daily events include trivia nights, live music performances, and free game days
  • We maintain a 21+ policy after 9pm for responsible adult entertainment
Services
Private Events
Downtown Social specializes in hosting private events of all sizes, from intimate gatherings to large celebrations accommodating up to 750 guests. Our all-inclusive packages feature game passes, food, drinks, and dedicated servers. The venue offers multiple spaces including lounges, dining areas, and the entire facility for exclusive use, ensuring every event runs smoothly with professional coordination.
Chef-Driven Kitchen
Our kitchen offers a diverse menu featuring wood-fired pizzas, gourmet burgers, fresh salads, and specialty dishes. With options for various dietary needs, we serve high-quality meals daily until 9pm or 10:30pm on weekends. The menu includes shareable appetizers, entrees, and desserts crafted to complement our entertainment offerings while maintaining exceptional culinary standards.
Live Entertainment
The venue hosts regular live music performances and themed events throughout the week. Featured entertainment includes live DJs on Thursdays and Saturdays, trivia nights on Wednesdays, and all-day happy hour specials on Sundays. This dynamic programming creates a vibrant atmosphere that attracts both regular patrons and first-time visitors seeking engaging social experiences.
Bowling Center
Our bowling facility offers lane rentals with varying pricing based on day and time. Standard rates apply for weekday evenings while premium pricing covers weekend peak hours. Free bowling is available on Sundays during designated game days. The lanes are available for both casual play and private party bookings requiring minimum spending commitments.
Party Catering
We provide comprehensive catering solutions for private events with various package options. Menu selections include platters serving 20 people, individual bowls, and customizable pizza options. The catering menu features appetizers, entrees, and desserts designed to accommodate large groups while maintaining the same quality standards as our regular dining offerings.
Questions
What types of private events can Downtown Social host?
We accommodate various events including weddings, birthday parties, corporate functions, fundraisers, and social gatherings for up to 750 guests.
What entertainment options are available?
Our venue features bowling lanes, arcade games, live music performances, trivia nights, and multiple TVs for sports viewing.
What are the kitchen hours?
The kitchen operates Wednesday-Sunday with closing times ranging from 9pm to 10:30pm depending on the day.
Can I book lanes for bowling?
Yes, lane bookings require a $250 minimum spend for private parties and must be reserved at least one week in advance.
What dining options are available?
We offer a chef-driven menu with wood-fired pizzas, gourmet burgers, fresh salads, and specialty cocktails in addition to event catering packages.
Is there a dress code or age restriction?
We maintain a 21+ policy after 9:00 PM for responsible adult entertainment while welcoming all ages during earlier hours.