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Nu-Deal Oil Co. is a family-owned and operated business that has been serving generations of families, farmers, and businesses in New Athens and surrounding areas for over 75 years. We offer a wide range of services, including genuine advice, honest prices, quality tires, and dedicated workmanship. Our shop carries and services all types of tires, including farm tires, retail tires, commercial tires, and industrial tires from leading brands like MICHELIN, BFGoodrich, and Firestone.