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SnowPals is a social platform that connects busy professionals from the San Francisco Bay Area to share winter sports experiences, find ride-shares to Lake Tahoe, and enjoy various outdoor activities. With over 8,000 members, SnowPals aims to bring awareness to pool resources, reduce environmental impact, and promote snow sports in the region. The platform offers deals, ski leases, and vacation rentals in the Tahoe area, aiming to foster an active lifestyle and community among its members.