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Business Details
35 Years
experience
Your Trusted Jewelry Store in Boerne, TX
Morrell Jewelry has been a trusted name in Boerne, TX since 1991, offering meticulously crafted fine jewelry and luxury watches that combine timeless elegance with modern design. Our family-owned business prioritizes exceptional quality and personalized service, helping customers preserve meaningful memories through custom designs, expert repairs, and professional appraisals. With decades of experience, we curate a diverse selection of international brands while maintaining a commitment to local community values. Our team of skilled artisans ensures every piece meets exacting standards, whether creating bespoke jewelry or restoring heirlooms. We operate with transparency and integrity, providing educational resources to help clients make informed decisions about their precious items.

Our dedication to craftsmanship excellence has earned us a reputation as a premier destination for both everyday treasures and special occasion pieces. We maintain rigorous quality control across all services, from diamond grading to watch maintenance, ensuring lasting value for every customer. Our store's curated inventory reflects global trends while maintaining classic appeal, supported by knowledgeable staff who offer personalized guidance. We continually invest in advanced techniques to deliver superior results that exceed expectations. This combination of heritage expertise and modern innovation positions us as leaders in the local jewelry industry.
Services
Jewelry Repairs Custom Designs Appraisals Diamond Services Watch Repairs Precious Metals
Details
  • Year established: 1991
Highlights and features
  • Family-owned since 1991 with deep local expertise
  • Offering custom designs tailored to individual tastes
  • Comprehensive repair services using advanced techniques
  • Professional appraisals with certified valuation experts
  • Curated selection of international luxury watch brands
Services
Jewelry Repairs
Our expert artisans restore damaged jewelry to its original condition using precision techniques. We handle all repair complexities from resizing rings to fixing broken clasps. Customers receive detailed explanations of repair processes and timelines.
Custom Designs
We create one-of-a-kind pieces based on client specifications through collaborative design consultations. Our CAD technology visualizes concepts before crafting begins. Each custom creation receives meticulous attention to detail.
Appraisals
Certified professionals provide accurate valuations for insurance, estate, or resale purposes. We analyze gemstone quality, metal purity, and craftsmanship. Documentation includes detailed item descriptions and market comparisons.
Diamond Services
Specialized services include diamond cleaning, recutting, and certification verification. We assess stone integrity and enhance brilliance through professional treatments. Clients receive education on proper gemstone maintenance.
Watch Repairs
We service luxury watches including battery replacements, movement repairs, and water resistance testing. Authorized technicians maintain brand-specific standards. Repairs include warranty-covered components when applicable.
Questions
What jewelry repair services do you offer?
We handle all jewelry repairs including resizing, clasp fixes, stone setting, and restoration of damaged pieces using professional equipment.
Can you create custom jewelry from scratch?
Yes, our designers work with you to create unique pieces through sketching, CAD modeling, and metal selection for personalized results.
Do you provide jewelry appraisals for insurance?
Certified appraisers offer detailed evaluations with documentation for insurance coverage, estate planning, or resale purposes.
What watch brands do you service?
We service most luxury watch brands through authorized repair channels using genuine replacement parts and specialized tools.
Can I sell gold or silver items to you?
We buy gold, silver, and platinum items including unwanted jewelry, coins, and bullion at competitive market rates.