King Marketing Group

King Marketing Group, Inc. is a unique group of database experts that have been trained to build custom multi-channel data-driven solutions for over 20 years. Our philosophy is to work alongside a client as a partner in business over the long haul, instead of only as a vendor. We strive to give each client a unique experience every time. That commitment to excellence has given our clients the edge in executing the best data-driven solutions for their marketing campaigns.

Data Driven Solutions

At King Marketing Group, we understand the importance of data in driving successful marketing campaigns. Our team of experts has developed a range of data-driven solutions designed to maximize the effectiveness of your marketing efforts. From identifying new customers to enhancing your email marketing campaigns, we provide custom data solutions tailored to meet the specific needs of your business.

Data Resources

Our data resources are designed to help you find new customers and enhance your marketing campaigns. With our expertise in data matching, you can rest assured that we will provide you with the most accurate and up-to-date information. Our data resources include:

• Find New Customers: Reach economically active consumers at their home address with demographic and lifestyle attributes available to create the ideal prospecting list.
• Business Data: Use business classification tools to identify businesses that are a good fit for your products and services.
• Specialty Data: Go beyond traditional B2C and B2B data offerings with prospect segments that are based on special attributes.
• Hotline Data: Access the newest data on customers who have recently experienced a life event such as new homeowners and new movers.
• Lifestyle Data: Personalize your marketing campaign with lifestyle data such as hobbies, interests, and other self-reported preferences.
• Educational Data: Reach educators based on grade or subject taught, students, and other key decision-makers in education.
• Response Data: Find new customers and enhance your marketing campaigns with response data, including consumers who have responded to previous marketing efforts.

Data Analytics

Our team of experts can help you profile your target audience, pinpoint your target audience based on demographics, and score prospects for your marketing campaigns. With our data analytics services, you can gain a deeper understanding of your customers and create targeted marketing campaigns that drive results.

Digital Solutions

We also offer digital solutions to help you enhance your email marketing campaigns. Our team can help you craft targeted email campaigns that drive results and increase your ROI. With over 500 selects and filters available, we can help you reach your target audience with precise targeting.

About the Owner of KMG

Matt King has been a database consultant for advertising agencies, marketing companies, and end users for over 20 years. He has provided consultation and execution of data-driven solutions to enhance the marketing campaigns of his clients. Matt pioneered the data industry while working for one of the largest database marketing companies in the country early in his career. Matt formed King Marketing Group, Inc. 15 years ago, and is proud to be a major consultant for advertising agencies and marketing companies throughout the country. Matt has worked with all industries in his 20+ years as a database consultant, including finance, insurance, travel, retail, manufacturing, and communications.