Business Details
19 Years
experience
Expert B2B Marketing for Manufacturing Companies
Since 2007, our agency has specialized in delivering tailored B2B marketing solutions exclusively for plastics and metals manufacturing companies. We combine deep industry expertise with strategic creativity to develop brand identities, digital campaigns, and communication strategies that drive measurable results. Our team's collective experience in manufacturing marketing ensures every solution aligns with the unique challenges of our clients' markets. We maintain a client-centric approach through collaborative partnerships, treating each client as an extension of our team.Our commitment to continuous improvement and innovation has earned us recognition as a certified Google Partner and ISO 9001 accredited agency. With over 100 satisfied manufacturing clients across North America, we've built a reputation for transforming marketing efforts into growth opportunities through data-driven strategies and personalized service.
Services
Branding
Content Marketing
Digital Marketing
Creative Marketing
Marketing Strategy
Details
- Year established: 2007
Highlights and features
- 2007-established agency with 100+ manufacturing clients
- Industry-specific marketing strategies tailored to plastics and metals sectors
- Award-winning team with manufacturing experience backgrounds
- Proven ROI through data-driven campaigns and client testimonials
- Comprehensive service integration from branding to digital marketing
Associations and certifications
- ISO 9001
- Google Partner Certified
What people say
Exceed expectations
Responsive team
Increased online presence
Creative solutions
Dedicated support
Services
Branding Services
Our branding services help manufacturing companies establish strong market identities through logo design, visual identity packages, and brand standards guides. We create cohesive brand experiences that communicate your unique value proposition to target audiences. Our approach combines industry expertise with creative execution to develop brands that resonate with B2B buyers in competitive manufacturing sectors.
Content Marketing
We develop content marketing strategies that position manufacturers as industry thought leaders through blogs, case studies, and press releases. Our team creates technical content that improves SEO while educating target audiences about your capabilities. This approach helps build brand authority and generate qualified leads through valuable, search-optimized content.
Digital Marketing
Our digital marketing services include website development, SEO, and PPC campaigns tailored to manufacturing audiences. We implement data-driven strategies that improve online visibility and convert website visitors into leads. From email marketing to search engine advertising, our solutions deliver measurable ROI for B2B manufacturing clients.
Creative Marketing
We produce compelling creative assets including trade show booths, sales collateral, and video content specifically for manufacturing audiences. Our creative team combines technical understanding with visual storytelling to showcase complex manufacturing processes and capabilities in engaging ways that resonate with industry professionals.
Marketing Strategy
Our strategic approach begins with the registered Zweck Analysis to determine your unique market position. We develop comprehensive marketing plans aligned with business objectives, incorporating customer insights and competitive analysis. This strategic foundation ensures all marketing activities work cohesively to achieve specific growth targets for manufacturing companies.
People
Teresa Schell
President / Owner
With over 15 years leading B2B marketing for manufacturers, Teresa founded Vive Marketing in 2007. She developed the registered Zweck Analysis methodology and has driven the agency's growth to serve 100+ manufacturing clients. Her leadership earned multiple industry awards including the Inspirational Leadership Award from Vistage.
Karen Heroldt
Chief Strategy Officer
Bringing extensive marketing strategy experience, Karen leads strategic planning initiatives for manufacturing clients. She specializes in developing comprehensive marketing roadmaps that align with business growth objectives while ensuring measurable results through data-driven approaches.
Jared Falkner
Vice President
Jared oversees client service delivery and team operations. With deep manufacturing industry knowledge, he ensures seamless execution of multi-channel marketing campaigns while maintaining the agency's commitment to exceptional client relationships and project excellence.
Trevor Klein
Creative Lead
As Creative Lead, Trevor directs visual storytelling initiatives that showcase manufacturing capabilities through compelling design and multimedia content. His creative direction helps transform technical manufacturing information into engaging brand experiences that resonate with target audiences.
Jenna Dybul
Content Lead
Jenna leads content development efforts, creating technical marketing content that educates and converts manufacturing audiences. Her expertise in industry-specific messaging ensures client communications effectively convey complex capabilities while maintaining search engine visibility.
Questions
What manufacturing industries do you specialize in?
We specialize in plastics and metals manufacturing sectors, with extensive experience across injection molding, thermoforming, metal fabrication, and related sub-industries.
How do you measure marketing campaign success?
We track measurable KPIs including lead generation, website traffic growth, conversion rates, and SEO improvements, providing regular performance reports aligned with your business objectives.
Can you help with rebranding efforts?
Yes, our rebranding process includes brand audits, identity development, and strategic implementation, supported by our proprietary Zweck Analysis to define your core market purpose.
What digital marketing services do you offer?
We provide comprehensive digital marketing including SEO, PPC advertising, website development, email campaigns, and social media management tailored to manufacturing audiences.
How do you handle trade show marketing?
We offer full-service trade show support including booth design, pre/post-show campaigns, photography/videography, and lead generation strategies to maximize ROI from industry events.
Do you work with international manufacturers?
While based in Milwaukee, we serve manufacturers across North America and have experience supporting international marketing initiatives through localized strategies and digital campaigns.