Do The Right Thing. Win Together. Create Happiness and Fun.
At The Power Group, we believe that powerful stories have the ability to bring people together, create meaningful connections, and drive results. As a full-service public relations agency, we are dedicated to crafting and sharing compelling narratives that inspire, educate, and engage audiences.
Our Mission
Our mission is to build mutually beneficial relationships between organizations and their publics. We take a strategic approach to communication, using our knowledge and expertise to create tailored solutions that meet the unique needs of each client. Whether you're a startup looking to make a splash or a well-established brand seeking to stay ahead of the curve, we're committed to helping you achieve your goals through effective storytelling.
Our Services
At The Power Group, we offer a range of services designed to help organizations like yours thrive in today's fast-paced, digitally-driven world. From crisis management to media relations, influencer relations, social media, and event coordination, our expertise is vast and varied. We take a bespoke approach to each client, crafting customized strategies that cater to their distinct needs and goals.
Crisis Management
In today's 24/7 news cycle, the art of crisis management has never been more critical. At The Power Group, we understand the importance of swift action, transparency, and strategic communication in the face of adversity. Our crisis management services are designed to mitigate damage, protect reputation, and reassure stakeholders during turbulent times.
Media Relations
Effective media relations are the lifeblood of any PR campaign. At The Power Group, we know how to craft compelling pitches, build relationships with key influencers, and secure top-tier media coverage that drives results.
Influencer Relations
In today's social media landscape, influencers have become an increasingly important channel for brand storytelling and audience engagement. Our influencer relations services help you identify, partner with, and leverage the reach and influence of key social media personalities.
Social Media
Social media has become an essential component of any comprehensive PR strategy. At The Power Group, we offer custom social media solutions that help you build brand awareness, engage your audience, and drive conversions.
Media Training
Sometimes, the best publicity is the kind you can control. Our media training services equip you with the confidence and expertise to craft compelling messages, navigate tough interviews, and shine in front of the camera.
Event Coordination
At The Power Group, we believe that events are powerful tools for building buzz, generating leads, and fostering connections. Our event coordination services bring your brand to life through immersive, memorable experiences that leave a lasting impression.
Grant Writing
Grant writing is an art that requires precision, strategy, and a deep understanding of the grant-making process. At The Power Group, we use our expertise to help you secure critical funding, garner recognition, and fuel your mission.
Why Choose Us
At The Power Group, we're more than just a PR agency - we're partners in your success. Our team of seasoned professionals is dedicated to creating customized solutions that deliver tangible results. Whether you're looking to launch a product, rebrand a legacy company, or simply tell your story in a compelling way, we're here to help.
Meet the Team
Our team is comprised of passionate, forward-thinking communicators who are committed to doing the right thing, winning together, and creating happiness and fun. Get to know us below:
Amy Power, President & CEO
Kortni Robinson, Vice President, Operations
Our Team Culture
At The Power Group, we're a tribe of individuals who share a love for storytelling, a passion for innovation, and a commitment to collaboration. We know that personal growth fuels professional growth, so we invest in substantial training, mentorship, and professional development.
Company Culture and Employee Experience
Reviews highlight the strong company culture at The Power Group, with many employees mentioning opportunities for professional and personal growth. Authors praise the supportive and collaborative environment, with one noting that the company "lives by its mission to create businesswomen." Many employees also mention the company's commitment to employee well-being, with one mentioning a free gym membership program.
PR Services and Quality of Work
However, not all reviews are positive. One reviewer shared a negative experience working with The Power Group, citing poor quality content and a lack of successful media placements. The reviewer stated that the agency was unable to deliver high-quality content or secure significant media placements, and felt that the company did not meet its expectations.
Client Relationships and Results
Many clients praised the agency's attention to their goals and responsiveness to their needs. Authors noted improved social media performance, increased brand awareness, and successful media placements. The agency was also praised for its ability to connect clients with local and broader media outlets.
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