Business Details
16 Years
experience
Trusted Publicity Agency for Speakers, Authors & Consultants
PR-PR Public Relations is a boutique publicity agency dedicated to elevating professional speakers, consultants, and non-fiction authors through strategic media exposure. With over 15 years of experience, our team cultivates relationships with editors, reporters, and podcast producers to secure placements in print, online, and audio platforms. We specialize in crafting tailored campaigns that enhance name recognition among C-suite decision-makers, driving bookings, book sales, and industry authority.Our approach combines editorial expertise, social media strategy, and direct media outreach to deliver measurable results. Founded by Pam Lontos and now led by President Russell Trahan, we maintain a proven track record of transforming clients into thought leaders through consistent, high-impact publicity.
Services
Article Placements
Podcast Interviews
Print Media Interviews
Social Media Messaging
Publicity Coaching
Details
- Year established: 2010
Highlights and features
- We offer 15+ years of specialized experience in publicity for speakers and authors.
- Our team maintains direct relationships with hundreds of media contacts nationwide.
- We guarantee personalized campaigns tailored to your niche and goals.
- Clients consistently report increased bookings and higher speaking fees.
- We provide actionable strategies for leveraging publicity across digital platforms.
What people say
Increased bookings
National press coverage
Personalized campaigns
Proven results
Media expertise
Services
Article Placements
We secure placements for client-authored articles in trade, industry, and association publications. This service builds name recognition among business decision-makers by positioning clients as industry experts. Articles include resource boxes linking to client websites and contact information.
Podcast Interviews
Our team pitches clients to business and industry podcast hosts, securing interviews that expand audience reach. We target local, regional, and national podcasts to establish thought leadership and drive engagement with target markets.
Print Media Interviews
We connect clients with print media journalists for feature stories and expert quotes. Daily outreach to hundreds of editors ensures timely placements in newspapers, magazines, and online publications at all levels.
Social Media Messaging
Our social media campaigns amplify client visibility through targeted content distribution. We optimize profiles and create keyword-driven posts to drive website traffic and engage professional audiences on major platforms.
Publicity Coaching
President Russell Trahan provides personalized coaching sessions to refine publicity strategies. This includes media hook development, content optimization, and ongoing guidance for leveraging media opportunities effectively.
People
Russell Trahan
Owner / President
With 25 years in public relations, Russell Trahan leads PR/PR's strategic initiatives. He developed expertise through roles at a top-10 market radio station and Walt Disney Company, focusing on media relations and brand positioning.
Pam Lontos
Founder
Pam Lontos established PR/PR after building her own speaking career through media placements. She pioneered the agency's approach to securing trade publication features and interviews for professional speakers over 15 years.
Questions
What services does PR/PR offer for speakers and authors?
We provide article placements, podcast interviews, print media outreach, social media strategies, and personalized publicity coaching to build industry authority.
How does PR/PR help clients gain media exposure?
Our team leverages established relationships with editors, reporters, and podcast producers to secure placements in targeted publications and shows.
What markets does PR/PR serve?
We work with local, regional, national, and international media outlets to position clients in front of C-suite decision-makers globally.
How long does it take to see results from publicity campaigns?
Clients typically see measurable results within 6-12 months, with some securing placements within the first 9 months of engagement.
What makes PR/PR different from other agencies?
Our specialized focus on speakers and authors, combined with 15+ years of media relationships, delivers targeted campaigns with proven ROI.
Can PR/PR help with book promotion?
Yes, we specialize in securing book mentions, author interviews, and trade publication features to boost book sales and publisher credibility.
