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Business Details
25 Years
experience
Trusted Outsourced Accounting Services in Atlanta
Founded in 2001, APN Group has evolved into a trusted partner for small and medium-sized businesses seeking expert financial guidance. Under the leadership of Ginger Mathews since 2012, we have cultivated a culture of practicality, flexibility, and collaboration, driven by a passion for helping companies grow wisely. Our team of seasoned CFOs, controllers, and accounting professionals brings industry expertise, cutting-edge tools, and best practices to every engagement, tailoring solutions to meet each client's unique needs.

We prioritize work-life balance, ensuring our team remains energized and committed to delivering exceptional service. As part of the Finance and Accounting Consultants Alliance (FINACA), we leverage a nationwide network of regional experts to provide comprehensive support. Our approach combines deep financial knowledge with a commitment to transparency, integrity, and long-term client success, positioning us as a leader in outsourced accounting and financial consulting.
Services
CFO Services Controller & Accounting Services Special Projects System Design CPA Support
Details
  • Year established: 2001
Highlights and features
  • We offer 20+ years of experience in outsourced accounting and financial consulting.
  • Our team includes certified CFOs, controllers, and accounting professionals with industry-specific expertise.
  • We provide tailored solutions aligned with your business's unique financial goals.
  • As part of FINACA, we access a nationwide network of accounting experts for enhanced support.
  • We prioritize transparency, integrity, and long-term partnerships with clients.
Services
CFO Services
Our fractional CFO services deliver strategic financial planning, cash flow forecasting, and data-driven insights to guide business decisions. We help companies optimize profitability through KPI development, funding strategies, and industry-specific analysis while providing clear visual reporting for leadership teams.
Controller & Accounting Services
We manage core accounting functions including financial statement preparation, budgeting, payroll processing, and monthly close procedures. Our team ensures accurate reporting, tax compliance, and streamlined financial operations for businesses needing full or supplemental accounting support.
System Design
We evaluate and implement financial systems tailored to business growth, integrating platforms like QuickBooks, Xero, and Sage. Our experts optimize tech stacks, automate processes, and create customized dashboards to improve financial efficiency and reporting accuracy.
Special Projects
Our team addresses complex challenges including audit preparation, system conversions, cash flow projections, and compliance initiatives. We provide specialized support for business expansions, process reengineering, and data migration projects with flexible, results-focused execution.
CPA Support
We collaborate with CPA firms to organize financial records, prepare audit-ready documentation, and streamline tax reporting processes. Our services ensure compliance readiness while reducing administrative burdens during tax and audit seasons.
People
Whit Ryan
CEO and Owner
Whit Ryan leads APN Group with expertise in strategic financial decision-making, team development, and long-term business growth. He specializes in empowering small and midsize businesses through tailored accounting solutions and scalable financial processes.
Questions
What accounting services does APN Group offer?
We provide outsourced controllership, CFO services, financial system design, audit preparation, and special project support tailored to small and midsize businesses.
How can APN Group help my nonprofit organization?
We offer specialized financial reporting, compliance guidance, and board education to help nonprofit leaders make informed, data-driven decisions.
Do you work with businesses outside Atlanta?
While based in Atlanta, we serve clients nationwide through our virtual team structure and FINACA alliance partnerships.
What industries do you specialize in?
We work across sectors including nonprofit, healthcare, technology, manufacturing, and professional services with customized financial solutions.
How do you handle unexpected financial challenges?
Our team provides rapid-response support for audits, compliance changes, system conversions, and other urgent financial needs.