Business Details
50+ Years
experience
Custom Jewelry & Watch Repair Experts in Albuquerque
Mark Diamonds Jewelers has been a trusted name in Albuquerque for over 52 years, dedicated to crafting exceptional jewelry that commemorates life's most meaningful moments. Founded in 1973 by Mark and Ellen Diamond, our family-owned business combines generations of expertise with a passion for artistry and customer service. We specialize in custom jewelry design, engagement rings, and wedding bands, offering pieces that reflect individual stories and cherished traditions. Our team of skilled jewelers, including GIA-certified professionals, brings technical precision and creative vision to every project. From watch repairs to hand engraving, we maintain the highest standards of craftsmanship while embracing modern technologies like CAD design and 3D wax modeling.As a community pillar, we support local initiatives and prioritize personalized service, ensuring every client feels valued. Our commitment to quality extends to partnerships with leading jewelry insurance providers, offering comprehensive protection for your investments. With flexible financing options through Synchrony and Acima, we make luxury accessible without compromising integrity. Our legacy of excellence continues through third-generation leadership, blending tradition with innovation. Whether you're creating a one-of-a-kind custom piece or selecting from our curated collections, our goal remains unchanged: to help you celebrate love, milestones, and memories through timeless jewelry artistry.
Services
Custom Jewelry Design
Watch Repair
Engagement Rings
Wedding Bands
Jewelry Insurance
Financing Options
Ring Resizing
Jewelry Appraisals
Hand Engraving
3D Wax Modeling
Details
- Year established: 1973
Highlights and features
- We offer 52+ years of family tradition in jewelry craftsmanship
- Our GIA-certified professionals ensure expert quality standards
- Custom design process includes CAD modeling and 3D wax prototyping
- We provide comprehensive jewelry insurance partnerships for protection
- Flexible financing options available through Synchrony and Acima
Associations and certifications
- Gemological Institute of America (GIA)
Services
Custom Jewelry Design
Our custom jewelry service transforms personal visions into wearable art through a four-stage process. Beginning with consultation, we translate client ideas into CAD designs, then create 3D wax models before final production. Each piece combines technical precision with artistic craftsmanship, ensuring unique creations that celebrate individual stories and special occasions.
Watch Repair
We offer comprehensive watch repair services performed by experienced technicians. From battery replacements to complex mechanical repairs, our specialists maintain both modern and vintage timepieces. Using specialized tools and traditional techniques, we ensure accurate functionality and longevity for all watch types, preserving their value and sentimental significance.
Engagement Rings
Our engagement ring collection features classic and contemporary designs, with options for custom creation. We guide clients through selecting perfect stones, metals, and settings while offering resizing and engraving services. Each ring receives expert craftsmanship to meet quality standards and personal significance.
Jewelry Insurance
We partner with leading jewelry insurance providers to offer comprehensive coverage solutions. Our program includes worldwide protection, full replacement value, and streamlined claims processes. This service ensures clients' valuable pieces remain protected against loss, damage, or theft with hassle-free policy management.
3D Wax Modeling
This service creates tangible wax prototypes from digital designs, allowing clients to preview jewelry before final production. Using advanced 3D modeling technology, we produce precise physical representations that maintain design integrity while enabling adjustments to proportions and details for perfect final results.
People
Michelle Diamond-Reece
President
Third-generation jeweler with award-winning design expertise from New Mexico Jewelers Association. Combines family tradition with modern creativity, overseeing store operations while maintaining active community involvement through motorcycle rides, hiking, and culinary arts.
Joe Mares
Vice-President
GIA-certified jewelry professional with 20+ years experience. Specializes in customer service and watch repair, maintaining family legacy while coaching youth sports. Joined business in 2002, became part-owner in 2023, committed to continuing tradition for next generation.
Ellen Diamond
Co-Founder
Jewelry industry veteran since 1969, co-founded business with Mark Diamond. Maintains active role in client relations, combining Texas family jewelry heritage with New Mexico community engagement through golf and Mahjong social groups.
Victor Nemudrov
Master Bench Jeweler
37-year veteran of jewelry repair and custom creation. Specializes in pave settings and both machine/hand engraving. Apprentice since 1970, maintains traditional techniques while adapting to modern design requirements through continuous skill development.
Emilio Medina
Creative Designer
Emerging talent combining film studies with jewelry design. Brings artistic perspective to custom creations while pursuing university education. Utilizes creative visualization skills to help clients realize their jewelry concepts through innovative approaches.
Questions
How long does shipping take for purchased items?
In-stock items ship within 3-5 business days. Custom orders require additional time based on design complexity.
What is the process for custom jewelry creation?
Start with a consultation to discuss ideas, materials, and budget. We then create digital designs and prototypes before final production.
Do you offer ring resizing services?
Yes, we provide resizing for most rings. Contact us to determine if your specific piece can be resized.
Can I visit a physical showroom?
Yes, visit our Albuquerque location at 800 Paseo Del Norte Blvd NE Suite B-1 to view collections and meet experts.
What financing options are available?
We offer financing through Synchrony and Acima to make jewelry purchases more accessible with flexible payment terms.
What is your return policy?
Items may be returned within 30 days for exchange, or within 10 days for full refund (excluding shipping costs).
