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Business Details
50+ Years
experience
Your Trusted Partner for Custom Signage Solutions
DSA Signage has been a leader in manufacturing high-quality LED and digital display products for over 50 years. As a minority-owned, women-led company, we pride ourselves on supporting local communities by sourcing materials from American vendors, including small and minority-owned businesses. Our team of 60+ professionals operates from a 40,000-square-foot facility in Rancho Dominguez, California, specializing in UL-certified signage solutions designed for durability and energy efficiency. We offer custom, low-volume builds and large-scale production, with in-house engineering and manufacturing teams delivering tailored signage that enhances brand visibility.

Our commitment to quality is reflected in our rigorous testing processes, ensuring products meet the highest safety and reliability standards. We prioritize sustainability through recycling and reusing materials, minimizing environmental impact while maintaining efficiency. With decades of experience, we serve industries ranging from quick-service restaurants to luxury retail, providing innovative signage solutions that stand the test of time.
Services
Digital Signage Drive-Thru Signage LED Light Boxes Custom Signage Digital Menu Boards
Details
  • Year established: 1975
Highlights and features
  • Made in the USA with U.S.-sourced materials
  • On-site engineering for tailored signage systems
  • UL-certified products ensuring safety and longevity
  • Environmentally friendly manufacturing practices
  • In-house design and production control
Associations and certifications
  • UL
  • CE
Services
Digital Signage
DSA Signage delivers dynamic digital signage solutions for retail, restaurants, and entertainment venues. Our high-brightness LED displays ensure visibility in any environment, supporting real-time content updates and POS integration. Durable, weatherproof enclosures make them ideal for both indoor and outdoor use, enhancing customer engagement and brand visibility.
Drive-Thru Signage
Custom drive-thru signage solutions include digital, static, and hybrid menu boards with weather-resistant designs. Features like speaker posts and directional signs improve order accuracy and customer flow. Tailored to quick-service restaurants, these systems ensure clear visibility and seamless integration with branding requirements.
LED Light Boxes
Our LED light boxes offer energy-efficient illumination for retail and commercial spaces. Options include SEG fabric, snap-frame, and hidden-hinge designs, all with lightweight aluminum frames. Ideal for backlit graphics, these solutions provide even lighting and easy graphic updates for long-term durability.
Custom Signage
DSA creates bespoke signage solutions for unique brand needs, including video walls and interactive kiosks. In-house engineering ensures precise customization of size, shape, and finish. Products are UL-listed and built to withstand environmental challenges while maintaining visual impact.
Digital Menu Boards
High-performance digital menu boards for restaurants and cafes feature ultra-bright LCDs and weatherproof enclosures. Real-time content updates allow for promotional flexibility, while durable designs ensure reliability in high-traffic drive-thru environments. Integration with POS systems enhances operational efficiency.
People
Shokouh Shafiei
President / CEO
Shokouh Shafiei leads DSA Signage as President/CEO, driving innovation in LED signage solutions. With decades of industry experience, she focuses on sustainable manufacturing and client-centric design, ensuring the company's growth as a U.S.-based leader in custom visual displays.
Brian Sandore
Director of Ops & Engineering
Brian Sandore oversees operations and engineering at DSA Signage, managing the development of durable, UL-certified signage systems. His expertise in precision manufacturing ensures products meet rigorous safety standards while delivering long-term performance for clients across diverse industries.
Connie Macias
Technical Sales Executive
Connie Macias serves as Technical Sales Executive, bridging client needs with DSA Signage's engineering capabilities. With a focus on technical specifications and project execution, she ensures tailored solutions that align with brand objectives and operational requirements.
Questions
What types of menu boards do you offer?
We offer digital, static, and hybrid menu boards with weatherproof enclosures for drive-thru use. Digital options allow real-time content updates, while static boards use LED illumination for consistent visibility.
Are your signage products UL-certified?
Yes, all our LED signage products are UL-listed, meeting strict safety and performance standards to ensure reliability and longevity in commercial environments.
Can I customize signage size and design?
Yes, our in-house engineers collaborate on custom sizes, shapes, and finishes to meet specific branding and spatial requirements for both indoor and outdoor applications.
Do you provide digital content management?
We offer media players and cloud-based software for easy content updates, enabling real-time changes to digital signage without additional printing or labor costs.
What warranty do you provide?
DSA Signage offers a 24-month warranty on standard products, covering defects in materials and workmanship under normal use conditions.