Live Everyday. Like its Taco Tuesday
Our Story
At Just/Because, we're more than just a store - we're a community. Founded by sisters Barbara and Marie Bria Pugliese and Cohen, with the help of their parents Victoria and Thomas, our family-owned business has been a staple on St. Armands Circle for years. With over 20 years of combined retail experience, we're passionate about bringing unique and exclusive gifts to our customers.
Our Mission
Our mission is to provide a curated selection of handmade, eco-friendly, and sustainable products that delight and inspire. We believe that small businesses and artisans play a vital role in building strong, supportive communities. That's why we're committed to partnering with local and international artists, many of whom create their products in their own home studios using eco-friendly materials.
Our Services
We offer a wide range of products, including:
- Handmade Gifts: Unique, one-of-a-kind pieces crafted by local and international artisans. From jewelry to home decor, our handmade gifts make perfect presents for friends and family.
- Eco-Friendly Products: We're dedicated to sustainability, sourcing products that minimize waste and reduce our carbon footprint. From reusable bags to eco-friendly cleaning supplies, we've got you covered.
- Fair Trade Products: Our commitment to fair trade practices ensures that artisans and small businesses receive a fair price for their products, promoting fair labor practices and community development.
- Artistic Expression: We believe that art has the power to inspire and uplift. Our selection of artwork, sculptures, and collectibles celebrates the creativity and talent of local and global artists.
Why Choose Us?
At Just/Because, we're committed to providing exceptional customer service, personalized shopping experiences, and a welcoming atmosphere that makes you feel like family. Whether you're shopping online or in-store, we're dedicated to helping you find the perfect gift or treasure that reflects your unique style and personality.
Our Store
Located on historic St. Armands Circle, our store is a hidden gem, just like the delightful finds you'll discover inside our doors. Our expert staff is always happy to help you navigate our selection, and we invite you to explore our store's unique layout, styled with love and care by our in-house design team.
Exceptional Customer Service and Unique Merchandise
Reviewers consistently praise Roberta, the sales associate, for her exceptional customer service. They describe her as personable, friendly, knowledgeable, and welcoming. The store itself is also highly praised, with reviewers complimenting the unique and eclectic mix of merchandise. The store's layout is also appreciated, with one reviewer commenting on the ability to browse without feeling pressured.
Pressure from Sales Associate
However, one reviewer had a negative experience with Roberta, feeling pressured to buy random products and not being allowed to browse without interruptions. This reviewer notes that the store itself is lovely, but the pressure from the sales associate made it difficult to enjoy the shopping experience.

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