Business Details
41 Years
experience
Custom Home Builder in Williams Bay, WI
Gerstad Builders has stood on a foundation of quality, value, integrity, and experience since 1985. Founded by Donald L. Gerstad, our company was built with a commitment to exceptional craftsmanship and customer satisfaction. Under the leadership of President Roger O. Gerstad, we have developed over 20 communities across Illinois and Wisconsin, including Mill Creek, Liberty Trails, and The Trails of Dawson Creek. Our family-owned business prioritizes personalized home design, offering buyers the ability to customize floor plans, finishes, and features through our design center. With a 95%+ buyer approval rating, we focus on creating homes that combine modern amenities with enduring value.Our communities feature energy-efficient construction, durable materials like Owens Corning shingles, and thoughtful amenities such as parks and recreational spaces. We serve McHenry County, Rockford, and surrounding areas, providing new construction homes ranging from $360,990 to $584,990. Our team guides buyers through every step, from initial design selections to final walkthroughs. With decades of combined experience, we remain dedicated to building homes that reflect both industry expertise and individual lifestyles. Our commitment to transparency ensures no hidden fees and clear communication throughout the homebuying process.
Services
Custom Home Building
Community Development
Design Center Personalization
Energy-Efficient Construction
New Home Sales
Details
- Year established: 1985
Highlights and features
- We offer over 35 years of experience in residential construction since 1985.
- Our homes feature standard GE appliances and Moen fixtures for quality assurance.
- We provide personalized design options through our dedicated design center.
- Our communities include energy-efficient features like 96% high-efficiency furnaces.
- We maintain a 95%+ buyer approval rating based on customer feedback.
What people say
Exceptional resale value
Personalized according to buyers wishes
Spacious well-designed layouts
Modern energy-efficient features
Beautiful community parks
Services
Custom Home Building
Gerstad Builders creates personalized single-family homes with customizable floor plans and finishes. Our process allows buyers to select from multiple design options including three-car garages, basements, and luxury vinyl plank flooring. Each home includes standard features like GE appliances and Owens Corning shingles while maintaining energy efficiency through 96% high-efficiency furnaces and Low-E windows.
Community Development
We develop residential communities with integrated amenities across Illinois and Wisconsin. Our communities feature city-maintained infrastructure, recreational spaces like tot lots and sports courts, and proximity to schools and healthcare facilities. Each location offers unique benefits including rural tranquility with nearby urban access in areas like Poplar Grove and Ringwood.
Design Center Personalization
Our Design Center enables buyers to tailor homes to their preferences through curated finish selections. Options include quartz countertops, 42" Aristokraft cabinetry, and multiple flooring choices. The process ensures each home reflects the buyer's lifestyle while maintaining structural integrity and resale value through professionally guided decisions.
Energy-Efficient Construction
Our homes incorporate energy-saving features meeting 2021 IECC standards. This includes Tyvek wrap insulation, programmable thermostats, and LED lighting throughout. These elements reduce utility costs while maintaining comfort through 9' first-floor ceilings and foam-insulated sheathing in all new constructions.
New Home Sales
We guide buyers through the entire home purchase process from initial selection to closing. Our sales team provides transparent pricing, appointment-based consultations, and model home tours. Quick move-in opportunities and realtor collaboration ensure a streamlined experience for first-time and repeat homebuyers.
People
Donald L. Gerstad
Founder
Established Gerstad Builders in 1985 after graduating from Stout Institute. Developed foundational communities like Mill Creek and Waters Edge. His vision for quality construction created a legacy continued by the next generation.
Roger O. Gerstad
President
Current leader of Gerstad Builders since 1985 reorganization. Graduated from Bradley University with construction expertise. Expanded the company to develop 20+ communities while maintaining family values and construction excellence.
Questions
What communities are currently available?
Active communities include Bailey Estates (Williams Bay, WI), The Trails of Dawson Creek (Poplar Grove, IL), and upcoming Boulder Hill (Ringwood, IL).
Can I customize my home's features?
Yes, all homes allow customization through our Design Center with options for cabinetry, countertops, flooring, and structural modifications per plan.
What energy-efficient features are included?
Standard features include 96% high-efficiency furnaces, Low-E windows, Tyvek wrap insulation, and programmable thermostats in all new homes.
How do I schedule a model home visit?
Contact our sales team at (815) 385-4495 to schedule appointments for staffed models in Williams Bay, Poplar Grove, or our central design center.
Are there quick move-in options available?
Yes, select communities offer completed homes with features like three-car garages, open floor plans, and finished basements ready for immediate occupancy.
What warranties are provided?
All homes include standard builder warranties covering workmanship, systems, and structural components as specified in purchase agreements.
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