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Business Details
50+ Years
experience
Your Trusted Tire & Auto Service Partner in Winston-Salem, NC
Founded in 1946 by J.H. Shorty Parrish, our company began as a single tire store in Winston-Salem, N.C. Today, we remain family-owned and operate across five states with over 300 employees. Our growth to 8 retail stores, 7 commercial service centers, and 2 retread plants reflects our commitment to quality and customer service. We serve both retail and commercial clients through dedicated divisions, offering tire sales, fleet solutions, and automotive maintenance. Our wholesale distribution centers ensure timely delivery of major brands like Bridgestone and Firestone across the eastern U.S. We uphold core values of respect for customers, family-like treatment of employees, and integrity in all business dealings.

With 79 years of experience, we combine tradition with modern logistics to meet evolving industry demands. Our partnerships with independent dealers and exclusive territorial agreements demonstrate our support for local businesses. From our founding principles to current operations, we prioritize reliability, competitive pricing, and personalized service tailored to client needs. This enduring approach has made us a trusted name in tire and automotive services for generations.
Services
Tire Sales Automotive Maintenance Fleet Services Retread Services Wholesale Distribution Oil Changes Tire Repair Key Drop Box Delivery Services Territorial Protection
Details
  • Year established: 1946
Highlights and features
  • Family-owned since 1946 with over 70 years of industry experience
  • Offering trusted tire brands including Bridgestone and Firestone
  • Financing available through CFNA for customer convenience
  • Serving commercial and retail clients across multiple states
  • Convenient locations with dedicated customer service
Services
Tire Sales
We offer a comprehensive selection of premium tires from trusted brands like Bridgestone, Firestone, and Yokohama. Our inventory includes passenger, truck, and farm tires to meet diverse vehicle needs. Expert staff provides personalized recommendations based on driving conditions and budget requirements.
Automotive Maintenance
Our automotive centers provide oil changes, brake services, and general vehicle maintenance. Certified technicians use modern equipment to ensure optimal vehicle performance. Services are available at convenient locations across North Carolina and surrounding states.
Fleet Services
We deliver customized tire solutions for commercial fleets including retread services and 24/7 emergency support. Our dedicated team manages inventory and maintenance schedules to minimize downtime. Clients receive competitive pricing and volume discounts.
Wholesale Distribution
Our distribution network serves independent dealers across the eastern U.S. with major brands and private label options. We offer territorial protection agreements and logistics support. Regular deliveries ensure consistent product availability for retail partners.
Retread Services
We operate specialized retread facilities for commercial truck tires. This cost-effective solution extends tire lifespan while maintaining safety standards. Services include casing inspection, tread application, and quality testing for fleet operators.
Questions
What tire brands do you carry?
We stock major brands including Bridgestone, Firestone, Yokohama, Kenda, and Pirelli for both passenger and commercial vehicles.
Do you offer services for commercial fleets?
Yes, our commercial division provides tire sales, retread services, and fleet management solutions with dedicated account support.
Are financing options available?
We offer financing through CFNA, including exclusive Bridgestone credit card options for automotive purchases.
How many locations do you operate?
We have 8 retail stores, 7 commercial service centers, and 5 distribution facilities across five states.
Do you support independent tire dealers?
Yes, we provide wholesale distribution, territorial protection agreements, and logistics support for independent retailers.