Business Details
20 Years
experience
Emergency
services
Trusted Public Relations Services in Chattanooga
Derryberry PR is a strategic public relations firm built on decades of combined experience in media relations, crisis management, and community engagement. Our team brings investigative rigor and ethical integrity to every client relationship, leveraging diverse backgrounds in law enforcement, government, and journalism to develop data-driven strategies. We prioritize exclusivity by serving only one client per industry, ensuring absolute confidentiality and focused representation.Our due diligence research and extensive network of cross-industry contacts enable tailored solutions that protect reputations and drive measurable outcomes. With a proven track record in both local and national campaigns, we combine traditional PR expertise with modern digital storytelling to deliver impactful results.
Services
Brand Development
Crisis Management
Community Relations
Media Relations
Strategic Planning
Public Affairs
Event Planning
Details
- Year established: 2006
Highlights and features
- We offer 20+ years of combined experience in public relations and crisis management.
- Our team includes former law enforcement and government professionals with deep industry knowledge.
- We guarantee client exclusivity within industries to ensure focused representation.
- Our due diligence research protects client reputations through rigorous vetting processes.
- We maintain strong media relationships built on decades of ethical collaboration.
What people say
Strategic expertise
Ethical approach
Effective crisis management
Strong media relationships
Personalized service
Services
Crisis Management
Our crisis management team develops proactive strategies to protect reputations during high-stakes situations. We combine investigative expertise with media relations experience to craft timely, transparent responses that minimize reputational damage. Clients benefit from customized contingency planning and 24/7 emergency support to navigate unexpected challenges effectively.
Media Relations
We build and maintain relationships with local, national, and industry-specific media outlets to amplify client visibility. Our approach combines traditional press outreach with digital storytelling techniques to secure meaningful coverage. Clients receive ongoing media monitoring and strategic counsel to optimize public perception and engagement.
Strategic Planning
Our strategic planning services create roadmaps for achieving long-term communication goals. We conduct comprehensive research to identify opportunities and potential risks, developing data-driven plans that align with business objectives. Clients receive regular performance analysis and strategy adjustments to ensure continued effectiveness in dynamic markets.
Community Relations
We help organizations build meaningful connections with local communities through targeted outreach initiatives. Our programs focus on fostering trust through transparent communication and mutually beneficial partnerships. Clients benefit from customized engagement strategies that enhance brand reputation and community impact.
Public Affairs
Our public affairs experts navigate complex regulatory environments to advance client interests. We combine policy knowledge with grassroots advocacy strategies to influence decision-makers effectively. Clients receive comprehensive government relations support, including legislative tracking, coalition building, and stakeholder engagement programs.
People
Andy Derryberry
Founder
Former Tennessee Bureau of Investigation agent with expertise in strategic planning and due diligence. Specializes in uncovering potential risks while maintaining ethical standards. Graduate of Middle Tennessee State University and active community leader.
Robin Derryberry
Principal
Award-winning public affairs professional with 20+ years of experience in government relations and community engagement. Recognized for founding Hamilton County CASA program and serving on multiple civic boards. Leads client strategy development and implementation.
Molly Derryberry
Accounts Manager
Former local TV news producer turned communications specialist with expertise in digital storytelling. Manages press releases, social media campaigns, and graphic design projects. Brings creative perspective from both media and government sectors.
Questions
What industries do you specialize in?
We work across diverse sectors but maintain exclusivity by serving only one client per industry to ensure focused representation.
How do you handle crisis situations?
Our team provides immediate response strategies combined with long-term reputation management plans tailored to each client's specific needs.
What makes your firm different?
Our unique combination of investigative experience, government knowledge, and media expertise delivers comprehensive solutions with ethical integrity.
Do you work with local businesses?
While we serve clients nationally, we maintain deep roots in Chattanooga and prioritize understanding local market dynamics.
How do you measure success?
We track media coverage, stakeholder engagement metrics, and achievement of specific client objectives through regular performance reports.