Adam Shapiro Public Relations

At Adam Shapiro Public Relations, our mission is to uncover the unique story of each client, helping them break through the noise and resonate with target audiences. Our philosophy is simple: "Uncover the Story." It's what drives us to dig deep, find what makes our clients unique, and translate that into compelling messages that capture the attention of media and the public.

Our Team

Our team of experts consists of former journalists, public policy experts, and communications professionals. We understand the importance of understanding the client's world and the media world to craft effective messages. Our team members include:

• Adam Shapiro, President and CEO
• Stacey Finkel, Senior Consultant
• Barbara Diggs-Brown, Senior Consultant
• Thalia Assuras, Senior Consultant
• Kris Amundson, Senior Consultant
• Robert Gladstone, Vice President, Operations

Services

We offer a range of services designed to help our clients achieve their goals. These services include:

• National Media Outreach: We help our clients build relationships with national media outlets, securing coverage in top-tier publications and networks.
• Communications Strategic Plans: We develop tailored plans to help our clients achieve their communications goals.
• News Releases: We craft compelling news releases that capture the attention of media and the public.
• Research: We conduct thorough research to uncover the unique story of our clients.
• Collateral Material Production: We create high-quality materials, such as brochures, reports, and presentations, to support our clients' communications efforts.
• Op-eds: We help our clients craft op-ed pieces and secure placement in top-tier publications.
• Web/Social Media: We develop and execute social media campaigns to engage target audiences and promote our clients' messages.
• Video Production: We produce high-quality video content to help our clients tell their stories and reach their audiences.
• Speeches: We craft compelling speeches for our clients to delivers at industry events and conferences.
• Media Training: We provide media training to help our clients prepare for and succeed in media interviews.

Testimonials

What our clients say about us:

"Adam understands the process. Instead of blitzing stations with a pre-programmed pitch, he helps us find the experts and information we need to serve our viewers." - Fred D'Ambrosi, News Director, WUSA 9 (CBS), Washington, D.C.

"Adam is one of the most creative professionals I know. Often when facing a problem, I have called on Adam because I know he will propose a unique, out-of-the-box solution. At the same time, he adheres to the strictest standards of accuracy and thoroughness." - Stephanie Morris, CEO, SHAPE America

"Adam Shapiro and his colleagues were excellent PR partners, providing expert advice and execution to raise our company profile. This included news that we had launched new products and had completed financing rounds." - Kristina Habermann, Former Vice President, Marketing and Corporate Communications, Genomind

Blog

At Adam Shapiro Public Relations, we believe that everyone has a story to tell. Our blog features our latest thoughts on the communications industry, as well as stories about our work with clients.

Shaping a Powerful Narrative

We are proud to produce the weekly syndicated interview program "Conversations on Health Care, " which recently featured acclaimed opera star Renee Fleming. We believe that everyone has a powerful story to share, and our blog is where we share those stories with the world.

Shaping a Powerful Narrative

Recent blog posts:

• "Adding a Powerful Voice to Health Care"
• "Remembering a Washington Legend"