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Established in 2007, Byrum & Fisk Advocacy Communications is a full-service strategic communications firm, specializing in media relations, crisis management, and campaigns. With a tenacity for crafting clear messaging, executing effective communications strategies, and developing winning campaigns, Byrum & Fisk stands out as a different kind of communications firm.

The firm began at a kitchen table when Mark Fisk and Dianne Byrum, after working together for years in public service, decided to bring their aggressive, disciplined, and focused approach to communications. Since then, Byrum & Fisk has expanded to serve over 300 clients across various sectors, such as clean energy, agriculture, healthcare, education, real estate, non-profit, and more.

During the last decade, Byrum & Fisk's strategic communications approach has resulted in numerous victories for clients - from increasing student enrollment in declining school districts and winning campaigns and ballot initiatives to helping pass legislation that has a positive impact on local communities and the state. The team has also excelled in helping clients build and strengthen relationships with employees, customers, and stakeholders.

Our Services

At Byrum & Fisk, the team understands that each cause, issue, business, challenge, and election is unique. They believe that a one-size-fits-all approach is not the answer, and instead, tailor their strategies to fit the specific needs of their clients. This is achieved through an intense, campaign-like approach where they first identify what a "win" looks like for each client and then develop a plan to reach the desired results.

Some of the services offered by Byrum & Fisk include:

  • *Media Relations:* Utilizing their strong relationships with various media outlets and engaging a network of reporters, editors, and producers, Byrum & Fisk helps their clients gain valuable coverage and exposure.
  • *Crisis Management:* In the event of a communications crisis, the team at Byrum & Fisk quickly intervenes and manages the situation, minimizing damage and addressing concerns effectively.
  • *Campaigns:* With experience in political campaigns, Byrum & Fisk's strategic and aggressive approach helps clients reach their goals and win.

Impact and Testimonials

Byrum & Fisk's award-winning work has contributed to the success of various organizations and initiatives. Some testimonials include:

  • Spence Nevins, President of the Michigan Beer & Wine Wholesalers Association, praises Byrum & Fisk for their hard-charging, proactive, and responsive approach.
  • Bob Allison, Deputy Director of the League of Conservation Voters, appreciates the firm's creation of a plan and seamless execution to deliver consistent communication for their clients.
  • David Hodgkins, Director of Government Relations at the American Heart Association, commends Byrum & Fisk's innovative use of media in a statewide conversation leading to successful legislative change.
  • Peter D'Arienzo, CEO of the John Ball Zoo, credits the firm's special campaign and relentless approach for bringing their community together in support of the John Ball Zoo and Grand Rapids Public Museum.
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