Fennec Marketing Group

Who We Are: The Agency Model Reimagined

Fennec Marketing Group is a virtual marketing agency composed of a collaborative team of senior-level professionals dedicated to providing world-class marketing resources to businesses striving for greatness. We understand that larger marketing agencies often assign junior staff to smaller accounts, which rarely serves the unique needs of clients with limited resources. Our commitment is to offer a deep, experienced team that can help businesses overcome challenges and reach their full potential.

Our members have worked with Fortune 500 companies, small businesses, and everything in between. When you bring our team in to discuss your business challenges, you'll be meeting the same team you'll work with directly. Our combined expertise spans various industries, cultures, and disciplines, allowing us to address both big-picture strategy issues and specific challenges in any part of your business.

David Dallaire: President & Founder

David Dallaire, our President and Founder, is an accomplished problem solver with a 20-year career in diverse industries, cultures, and disciplines. David has a strategic approach to creativity and business planning, which he has applied to start-up operations and global brands alike. His customer-first philosophy, developed during his time in Japan, guides his problem-solving approach and helps businesses become more customer-centric.

David's seven years at Microsoft have demonstrated his ability to execute global marketing plans across multiple cultures. With his extensive background in business strategy, people management, marketing, and operations, David can provide value in various areas of your business, from addressing high-level issues to tackling specific challenges.

Services Offered by Fennec Marketing Group

At Fennec Marketing Group, we focus on problem-solving and designing solutions that connect every part of your business to your customers. Here are some of the key areas in which we offer our expertise:

1. Brand & Strategy: Helping your business align with its future by addressing your branding, positioning, and overall strategy. We work closely with you to identify your unique value proposition and create a tailored plan for your business.

2. Content That Matters: Developing high-quality, relevant content that captures the attention of your target audience and drives them to your front door. We focus on creating content that resonates with your audience, fosters engagement, and supports your overall business goals.

3. Product Development: Bringing the promise of your brand to life through innovative product development. We help you identify opportunities for growth and create products that meet your customers' needs and expectations.

4. Demand Generation: Addressing the challenge of generating more demand for your products or services. We help you create effective marketing strategies that reach your target audience, generate leads, and increase sales.

5. Customer Insights: Uncovering the real reasons your customers buy from you or choose not to buy from you. Our approach goes beyond assumptions, diving deep into customer behavior and preferences to inform your marketing and sales strategies.

6. Distribution: Ensuring that your product reaches your customers effectively and efficiently. We analyze your current distribution channels and identify opportunities for improvement, helping you optimize your supply chain and improve the overall customer experience.

7. Sales & Marketing Alignment: Bridging the gap between sales and marketing teams. We work with you to create a cohesive, data-driven strategy that fosters collaboration, aligns sales and marketing goals, and drives growth.

By partnering with Fennec Marketing Group, you'll gain access to a deep, experienced team of marketing professionals dedicated to helping you solve your unique business challenges and reach new heights.