Coty Marine

Welcome to Coty Marine, your trusted partner in the world of boating since 1987. As an award-winning dealership, we have consistently ranked among the best in the industry for our services, sales, and customer satisfaction. With over three decades of experience, we have built a reputation for excellence, reliability, and unparalleled customer care. Our commitment to providing the best care and expert service has made us the world's largest Monterey dealer for eight consecutive years, the north-east's largest Blackfin dealer, New Jersey's largest Key West dealer, and a diamond dealer award winner.

At Coty Marine, we understand that boating is not just a hobby but a lifestyle. That's why we offer a wide range of boats from the world's leading manufacturers, including Avalon Pontoons, Blackfin Boats, Fountain Boats, Key West Boats, Monterey Boats, Viaggio Pontoons, Venture Trailers, and Veranda Boats. Our extensive inventory includes new and pre-owned boats, ensuring that we have something for everyone, regardless of their budget or preferences.

Services Offered

At Coty Marine, we offer a comprehensive range of services designed to meet all your boating needs. Whether you're a first-time buyer or a seasoned boater, our knowledgeable and experienced team is here to help you every step of the way.

• New Boat Sales: We offer a vast selection of new boats from the world's leading manufacturers. Our knowledgeable sales team will help you find the perfect boat to suit your needs, budget, and lifestyle.
• Pre-Owned Boat Sales: We also offer a wide range of pre-owned boats that have been thoroughly inspected and serviced to ensure they are in excellent condition. Our inventory is constantly updated, so be sure to check back often.
• Service & Parts: Our state-of-the-art service department is staffed with factory-trained technicians who can handle all your maintenance and repair needs. We use only the highest quality parts and equipment to ensure your boat stays in top condition.
• Marina & Fuel Dock: Our full-service marina offers a wide range of amenities, including fuel, pump-out, and transient slips. We also offer winter storage and shrink-wrapping services.
• Marine Store: Our marine store carries a wide range of accessories, gear, and supplies to meet all your boating needs. From life jackets and safety equipment to electronics and engine parts, we have everything you need to enjoy your time on the water.

Client Reviews

We are proud of the relationships we have built with our clients over the years. Here are a few of the testimonials we have received from our satisfied customers:

"I bought a new Monterey from Coty, and I can say enough about the people there. From sales to service, EVERYONE goes the extra mile to help. I would definitely recommend Coty for anyone looking to buy, or get service!" - Mike J.

"Awesome dealership that sells Monterey and Blackfin boats. Everyone was so professional and helpful and very forthcoming with any questions we had. Highly recommend this facility." - Dennis R.

"Whether you are buying your first boat or trading up, I don't think you could find a better company to do business with. I personally started looking for my first boat in 2017 and visited many boat dealers. I ended up buying a Monterey 25 foot bowrider from Coty Marine. Love the boat but more than that love the experience. I can't say enough about the owner Ritchie and the group of people he has working for him. I stopped to see him at the Atlantic City boat show 2019 and it was like reuniting with family." - Steve M.

Staff Gallery & Employment

Our team is the heart of our business. We are proud to have a knowledgeable and experienced staff that is dedicated to providing the best care and service to our clients. If you're passionate about boating and looking for a challenging and rewarding career, we encourage you to explore our employment opportunities.

Map & Hours

We are conveniently located in Toms River, NJ, and open six days a week. Our sales department is open Monday through Saturday from 9:00 AM to 5:00 PM and Sunday from 10:00 AM to 3:00 PM. Our parts and service department is open Monday through Saturday from 8:30 AM to 4:30 PM and closed on Sundays.