Otherwise

A Strategic Branding & Creative Agency in Chicago

Otherwise Incorporated is a boutique agency in Chicago specializing in strategic branding, creative development, and communication solutions for clients in diverse industries. Since 1992, we've partnered with established corporations, start-ups, and entrepreneurs to build, refine, and amplify their brands.

Our Expertise

Our team of experts combines strategic insights with creative ingenuity to offer comprehensive brand building services, including:

Brand Strategy & Positioning

• Comprehensive brand assessments
• Market research and competitive analysis
• Brand messaging development and articulation
• Customer segmentation and positioning recommendations

Creative & Visual Development

• Logo and visual identity design
• Website design and development
• Packaging design and development
• Environmental graphics and signage
• Photography and videography services

Marketing & Digital Solutions

• Marketing collateral development
• Digital marketing campaigns
• Social media strategy and management
• Content creation and storytelling

Technology & Trends

• Expertise in web3 and blockchain technology
• Proficiency in utilizing data analytics for brand optimization
• Continuous exploration and adoption of innovative tools and methodologies

Collaboration & Client-Centric Approach

Our collaborative approach fosters open communication and genuine partnerships with clients. We believe in:

• Deep understanding: We take the time to thoroughly understand your business goals, target audience, and competitive landscape.
• Data-driven insights: We leverage data analytics to measure and optimize campaign effectiveness.
• Transparency and accountability: We regularly share progress reports and maintain open communication throughout the process.

More Than Just a Creative Agency

Beyond delivering exceptional creative work, we are committed to:

• Building trusted partnerships: We cultivate long-term relationships with our clients, becoming valued partners in their success.
• Data-driven decision making: We prioritize data analysis and insights to inform our strategies and maximize impact.
• Sustainability & ethical practices: We prioritize responsible and sustainable practices in our operations.

Ready to elevate your brand?

Contact us today to schedule a consultation and explore how Otherwise Incorporated can help you achieve your business goals.