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Business Details
Your Trusted Fine Jewelry Store in Homosassa, FL
Established over three decades ago, Jewels & Diamonds is a premier fine jewelry store dedicated to providing exceptional quality, value, and service. Our 2,800-square-foot showroom in Homosassa, Florida, houses over $10 million in inventory, including diamonds, colored gemstones, and handcrafted jewelry. As an independent jeweler, we maintain a modern gemological laboratory and adhere to the highest ethical standards, ensuring all products are accurately represented and sourced responsibly. Our team includes a Graduate Gemologist (GIA) and a Certified Senior Bench Jeweler (JA), the first in Florida, who provide expert appraisals, repairs, and consultations. We pride ourselves on transparency, offering clear pricing without deceptive promotions, and have earned international recognition for our commitment to consumer advocacy.

With a vast reference library and thousands of specimens, we educate customers on gemology while offering a diverse selection to suit every occasion. Our QR code and extensive website provide easy access to our catalog and educational resources, ensuring a seamless shopping experience. Recognized in the Jewelers Circular Keystone for over 20 years, we remain a trusted name in the industry, rated by the Jewelers Board of Trade. Our ethical policy strictly follows FTC guidelines, and we partner with accredited third-party services like Gem Trade Laboratory and Jewelry Appraisers of America. Whether you seek a timeless diamond or a rare colored gemstone, our expertise and inventory ensure you find a treasure that exceeds expectations.
Services
Diamond Sales Colored Gemstones Jewelry Repair Appraisal Services Custom Design
Highlights and features
  • We offer over 30 years of expertise in fine jewelry and gemology.
  • Our in-house Graduate Gemologist (GIA) ensures accurate evaluations and education.
  • Ethical practices with full transparency in sourcing and pricing.
  • Internationally recognized inventory with certified diamonds and gemstones.
  • Comprehensive repair and appraisal services by certified professionals.
Associations and certifications
  • Gemological Institute of America (GIA)
  • Jewelry Appraisers of America (JAA)
Services
Diamond Sales
We offer an extensive selection of certified diamonds, including colorless, fancy-colored, and enhanced varieties. Each diamond is laser-inscribed and sealed in tamper-proof packaging for authenticity. Our inventory caters to diverse budgets, from modest commercial grades to high-end Ferrari-grade stones, ensuring exceptional value and quality.
Colored Gemstones
Our collection features rubies, emeralds, sapphires, and tanzanites, with expertise in natural and lab-created options. We emphasize ethical sourcing and transparency, providing detailed evaluations of color, clarity, and enhancements. Each gemstone is accompanied by certification to guarantee authenticity and value.
Jewelry Repair
Our in-house goldsmith and certified bench jeweler offer expert repair services, from resizing to restoration. We use advanced techniques to ensure durability and aesthetics, maintaining the integrity of your cherished pieces while adhering to strict quality standards.
Appraisal Services
We provide certified appraisals through accredited third-party services like Gem Trade Laboratory. Our evaluations consider market trends, gemstone quality, and craftsmanship, offering accurate valuations for insurance, estate planning, or personal knowledge.
Custom Design
Collaborate with our team to create unique, handcrafted jewelry tailored to your vision. From concept to completion, we guide you through material selection and design, ensuring a one-of-a-kind piece that reflects your style and story.
People
Joseph H. Dawson
CEO & Graduate Gemologist
Joseph H. Dawson, a Graduate Gemologist (GIA) and Certified Senior Bench Jeweler (JA), founded Jewels & Diamonds over 30 years ago. A Vietnam veteran and entrepreneur, he is a renowned consumer advocate, author, and radio host. His expertise in gemology and commitment to ethical practices have earned him international recognition and six U.S. trademarks.
Questions
What types of diamonds do you offer?
We offer certified colorless, fancy-colored, and enhanced diamonds, all laser-inscribed and sealed for authenticity.
Are your gemstones ethically sourced?
Yes, we adhere to strict ethical standards, ensuring all gemstones are responsibly sourced and accurately represented.
Do you provide jewelry repair services?
Yes, our in-house goldsmith offers expert repair and restoration services for all types of jewelry.
How can I verify gemstone authenticity?
We provide certification for all diamonds and gemstones through accredited third-party labs like GIA and Gem Trade Laboratory.
What payment methods do you accept?
We accept all major credit cards for your convenience.
Can I get a custom jewelry design?
Yes, we specialize in bespoke designs, working closely with you to create unique, personalized pieces.