Joe Ricci Tire

Joe Ricci Tire, Inc. is a family-owned and operated business that has been serving the Rice Lake community since 1980. For over four decades, we have been dedicated to providing our clients with the highest quality tire and automotive services, all while treating them like family. Our friendly staff is committed to ensuring that both our clients and their vehicles are well taken care of, and we strive to create a welcoming and comfortable environment for all who walk through our doors.

Our Services

At Joe Ricci Tire, we offer a wide variety of automotive services to meet all of your needs. We specialize in "undercar" service, which includes shock, struts, brakes, front-end parts, suspension parts, wheel bearings, alignments, and more. Our experienced technicians use the latest tools and technology to diagnose and repair any issues with your vehicle, ensuring that it runs smoothly and safely.

In addition to our undercar services, we also offer full-service oil changes. While you wait for your oil change or any other service, you can relax in our comfortable waiting area. If you need to leave your car with us, we can send you a text message or email when the work is complete, so you can pick it up at your convenience.

Tire Installation, Balance, Repair, and Rotation

At Joe Ricci Tire, we understand the importance of having a reliable set of tires on your vehicle. That's why we offer a huge selection of top name-brand tires at competitive prices. Whether you need all-season tires, light truck tires, snow tires, or any other type of tire, we have you covered. Our knowledgeable staff is here to guide and educate you so you can feel confident and secure in your automotive decisions.

Once you have your new tires, our expert technicians can install, balance, repair, and rotate them for you. We take great care in ensuring that your tires are properly installed and maintained, so you can enjoy a safe and comfortable ride.

TPMS Services

At Joe Ricci Tire, we also offer TPMS (Tire Pressure Monitoring System) services. Our technicians can check and adjust the pressure in your tires to ensure that they are at the optimal level. This helps to improve fuel efficiency, extend the life of your tires, and improve overall safety.

Front End Parts, Suspension, Shocks, and Struts

Your vehicle's front end, suspension, shocks, and struts play a crucial role in its overall performance. At Joe Ricci Tire, we offer a range of services for these components, including inspections, repairs, and replacements. We use only the highest quality parts and materials to ensure that your vehicle performs at its best.

Batteries, Brakes, and Check Engine Light

Your vehicle's battery, brakes, and check engine light are all important indicators of its overall health. At Joe Ricci Tire, we offer a range of services for these components, including inspections, repairs, and replacements. Our experienced technicians can diagnose and repair any issues quickly and efficiently, so you can get back on the road with confidence.

CV/Drive Axels & U-Joints

Your vehicle's CV (Constant Velocity) axles and U-joints are crucial components that help to transfer power from the transmission to the wheels. At Joe Ricci Tire, we offer inspections, repairs, and replacements for these components, ensuring that your vehicle performs at its best.

Oil Changes

At Joe Ricci Tire, we offer full-service oil changes using only the highest quality oils and filters. Our expert technicians can diagnose and repair any issues with your vehicle's engine, ensuring that it runs smoothly and efficiently.

Swant Towing, LLC

At Joe Ricci Tire, we understand that sometimes things go wrong on the road. That's why we offer towing services through our partner company, Swant Towing, LLC. If you find yourself stranded on the side of the road, give us a call, and we'll take care of the rest.

Wheel Bearings

Your vehicle's wheel bearings help to support its weight and ensure smooth and safe operation. At Joe Ricci Tire, we offer inspections, repairs, and replacements for wheel bearings, ensuring that your vehicle performs at its best.

Custom Wheels and Refurbishing

At Joe Ricci Tire, we offer a range of custom wheel options to help you personalize your vehicle. We also offer refurbishing services to help restore your wheels to their former glory.