Business Details
29 Years
experience
Your Trusted Video Production Partner in San Luis Obispo
Red Canary was founded in 1997 with a mission to create compelling visual stories through video production. Over nearly three decades, we've completed 500+ projects, including promotional videos, commercials, product videos, documentaries, and educational content. Our collaborative approach prioritizes creativity and quality, ensuring each project reflects the client's unique vision. Based in San Luis Obispo, we serve clients across the Central Coast and beyond, combining technical expertise with a passion for storytelling. Our team of experienced professionals brings diverse skills to every project, from direction and editing to writing and cinematography.We maintain a friendly, client-focused environment while staying at the forefront of industry innovation. Our work with institutions like Cal Poly demonstrates our commitment to educational and community-focused storytelling. With decades of combined experience, we deliver results that resonate with audiences and elevate brands. Our dedication to excellence has made us a trusted partner for businesses, organizations, and institutions seeking impactful visual communication.
Services
Promotional Videos
Product Videos
Commercials
Documentary Production
Cal Poly Videos
Brand Storytelling
Highlight Reels
Marketing Videos
Educational Content
Event Coverage
Details
- Year established: 1997
Highlights and features
- We have 20+ years of experience creating award-winning video content.
- Our team has completed 500+ diverse video production projects.
- We specialize in collaborative, client-focused storytelling approaches.
- We serve both local Central Coast businesses and national clients.
- Our directors have worked with Fortune 500 CEOs and Google executives.
What people say
Creative storytelling
Professional quality
Collaborative process
Impactful results
Expert team
Services
Promotional Videos
Create compelling promotional content that showcases your brand's unique value. Our videos combine creative storytelling with strategic messaging to engage target audiences and drive business results. With experience across industries, we craft content that elevates brand awareness and supports marketing objectives through professional production quality.
Product Videos
Showcase your products through dynamic video content that highlights features and benefits. We create visually engaging product demonstrations that help consumers understand value propositions. Our approach combines technical precision with creative presentation to maximize product appeal across digital platforms.
Documentary Production
Produce in-depth documentary content that tells meaningful stories about your organization. We specialize in creating educational documentaries for institutions and businesses, balancing informative content with engaging visuals. Our documentaries preserve important histories while maintaining viewer interest through professional storytelling techniques.
Commercials
Develop impactful commercial content that captures audience attention and drives engagement. Our team creates targeted advertising spots that align with brand identity while meeting specific marketing goals. We focus on creating memorable content that resonates with viewers while maintaining commercial effectiveness across broadcast and digital platforms.
Cal Poly Videos
Create specialized content for Cal Poly and similar educational institutions. We produce academic-focused videos that highlight programs, research, and student achievements. Our approach combines educational messaging with engaging visuals to showcase institutional strengths while maintaining the professional standards expected by academic audiences.
People
Todd R. Peterson
Director/Editor
With nearly 25 years of experience, Todd leads Red Canary's creative direction. He has produced videos featuring Fortune 500 CEOs, Google executives, and NASA astronauts while maintaining a commitment to client collaboration and quality storytelling.
Ismail Abdullah
Videographer/Illustrator
A Cal Poly graduate specializing in design and cinematography, Ish brings creative versatility to our team. His passion for visual arts and technical expertise contribute to our diverse range of video production projects across multiple industries.
Gary Weyel
Writer/Marketing Strategist
With 20+ years of marketing experience, Gary crafts compelling narratives that connect brands with audiences. His strategic approach to video storytelling combines emotional engagement with clear business objectives to deliver effective marketing content.
Fig
Encourager/Praiser
Our studio mascot Fig provides emotional support and occasional canine commentary on video projects. While not involved in production, Fig maintains a positive studio atmosphere and collects dog hair trophies from equipment.
Questions
What types of video production services do you offer?
We specialize in promotional videos, commercials, product videos, documentaries, and educational content for businesses and institutions.
How long have you been in the video production industry?
Our team has over 20 years of combined experience creating video content for diverse clients across multiple industries.
Do you work with clients outside San Luis Obispo?
While based in San Luis Obispo, we serve clients throughout California's Central Coast and accept select national projects.
What makes your video production approach unique?
We combine technical expertise with creative storytelling in a collaborative environment that prioritizes client vision and project goals.
Can you work with our existing marketing team?
Yes, we collaborate effectively with existing marketing teams to ensure video content aligns with brand strategy and messaging.
Videos
