Rueckert Advertising & Public Relations

At Rueckert Advertising & Public Relations, we are a family-owned, full-service agency dedicated to delivering transformative, innovative, brand and marketing/PR strategies. Our results-driven marketing strategies cross a broad range of industries and have made us one of the Capital Region's most established and respected agencies. We seamlessly bridge the gap between traditional and digital marketing to build multi-channel campaigns that keep pace with, reach and engage consumers in a rapidly evolving world.

Our team of seasoned professionals with over 130 years of combined experience is dedicated to our clients' success. We believe this helps us, help you, create the message you need to get your results. From strategy to tactical execution, we ensure that your brand keeps pace with, and continually engages your customers in this rapidly changing world.

Our Services

We offer a wide range of services designed to help our clients achieve their marketing and public relations goals. These include:

• Marketing: We offer comprehensive marketing services, including brand development, strategic plans, graphic design, TV/Print/Radio media buying, and out-of-home advertising. Our team works closely with our clients to understand their unique needs and develop marketing strategies that meet their objectives.

• Public Relations: Our public relations services include strategic communications, spokesperson training, crisis communications, counsel & strategy, media relations, and press releases. We help our clients build and maintain a positive public image through effective communication and relationship-building.

• Digital Media: In today's digital age, having a strong online presence is crucial. Our digital media services include digital marketing, web development, pay per click, social media, video, and search engine marketing (SEM). We help our clients navigate the complex world of digital marketing and develop strategies that drive results.

Our Campaigns

We have worked with a variety of clients across different industries, delivering successful campaigns that meet their unique needs and objectives. Some of our notable campaigns include:

• Freihofer Run for Women NY: We helped organize and promote this annual event, which attracts thousands of participants from across the region.

• St. Mary's Healthcare Amsterdam: We developed a comprehensive marketing and public relations strategy for this healthcare provider, including brand development and media relations.

• SUNY Delhi: We worked with SUNY Delhi to develop a marketing campaign aimed at attracting new students and promoting the university's programs and services.

• NYSERDA: We collaborated with the New York State Energy Research and Development Authority to develop a public relations campaign focused on promoting energy efficiency and sustainability.

Our Team

Our team of seasoned professionals is dedicated to our clients' success. With over 130 years of combined experience, we have the expertise and knowledge needed to develop effective marketing and public relations strategies. Meet our team and learn more about how we can help you achieve your goals.