Business Details
50+ Years
experience
Custom Jewelry & Bridal Designs in Denville, NJ
Guida Jewelers was established in 1973 by William D. Guida in Denville, New Jersey, serving as a trusted jewelry destination for over 50 years. Our expertise spans custom jewelry design, bridal pieces, and fine watch repair, supported by GIA-certified specialists and membership in the exclusive Diamond Dealers Club. We offer comprehensive services including appraisals, insurance replacement assistance, and personalized engraving, combining old-world craftsmanship with modern techniques. Our team, led by William and his son-in-law Albert Gesek Jr., prioritizes quality and customer satisfaction, maintaining a reputation as one of the Northeast's premier jewelry establishments.We specialize in transforming heirlooms into contemporary designs and provide expert evaluation for estate tax, divorce settlements, and insurance documentation. With a focus on transparency and personalized service, we ensure every client receives tailored solutions for their jewelry needs.
Services
Appraisals
Custom Design
Jewelry Repair
Bridal Jewelry
Engraving
Laser Inscribing
Pearl Stringing
Watch Repair
Insurance Replacement
Estate Evaluation
Details
- Year established: 1973
Highlights and features
- 50+ years of jewelry craftsmanship and expertise
- GIA-certified specialists for diamond evaluation
- Custom design from concept to finished piece
- Insurance replacement assistance with diverse inventory
- Expert repair of all metals and antique pieces
Associations and certifications
- GIA Certified Diamond Specialists
- Diamond Dealers Club
Services
Custom Design
Transform your ideas into unique jewelry pieces crafted to your specifications. Our designers collaborate with you from concept sketches to final production using your preferred metals and gemstones. With access to rare materials and advanced techniques, we create one-of-a-kind engagement rings, heirlooms, and statement pieces that reflect your personal style.
Appraisals
Receive accurate valuations for insurance, estate planning, or resale purposes. Our GIA-certified specialists evaluate diamonds, gemstones, precious metals, and antique pieces using industry-standard grading systems. We provide detailed documentation meeting insurance company requirements and legal standards for tax or divorce settlements.
Jewelry Repair
Restore damaged jewelry to its original condition with expert repairs in platinum, gold, and silver. Our technicians handle complex restorations including ring sizing, diamond setting, clasp replacement, and antique refurbishing. We maintain structural integrity while preserving the piece's aesthetic value through precision polishing and welding techniques.
Bridal Jewelry
Create custom bridal sets or select from our curated collection of engagement rings and wedding bands. We specialize in diamond-studded eternity bands, vintage-inspired designs, and modern solitaires. Our consultants guide you through metal choices, stone selection, and sizing to ensure perfect fit and lasting quality for your special occasion.
Engraving
Add personalized messages, monograms, or family crests to jewelry pieces using hand and machine engraving. We offer multiple font styles and languages for inscriptions on rings, pendants, and watches. Our artisans ensure precise execution while maintaining the item's structural integrity and aesthetic appeal.
People
William D. Guida
Owner
Founder with 50+ years in jewelry craftsmanship, trained by master diamond setter William Kindsvogel. GIA-certified specialist and Diamond Dealers Club member, focusing on diamond sourcing and custom design.
Albert William Gesek Jr.
Co-owner
GIA-certified diamond specialist with expertise in custom jewelry creation and estate evaluations. Collaborates with William Guida on diamond sourcing and workshop operations, maintaining high-quality craftsmanship standards.
Susan Guida
Co-owner
Integral team member supporting business operations and customer service. Coordinates with family members to ensure personalized client experiences and maintains the store's reputation for excellence.
Judy Kelly
Team Member
Longtime family friend providing specialized support in jewelry repair and customer consultations. Assists with daily operations and maintains continuity in service quality across all departments.
Questions
How do I schedule a custom jewelry consultation?
Contact us at (973) 625-1225 or visit our Denville store during business hours. Our designers will discuss your vision and guide you through material and design choices.
What appraisal services do you offer?
We provide insurance, estate tax, divorce settlement, and collateral valuation services with detailed documentation by GIA-certified specialists for all jewelry types.
Can you repair antique jewelry?
Yes, our technicians specialize in antique restoration, preserving original craftsmanship while reinforcing structural integrity using period-appropriate techniques and materials.
Do you work with customer-owned gemstones?
We incorporate client-provided diamonds and gemstones into new designs, ensuring secure settings and complementary metal choices to enhance the stones' natural beauty.
What engraving options are available?
Offering hand and machine engraving in multiple fonts, languages, and styles for personalized messages, monograms, or family crests on rings, watches, and pendants.
