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Business Details
47 Years
experience
Your Trusted Malibu Real Estate Expert
With over four decades of experience in the real estate industry, I have dedicated my career to helping clients achieve their property goals. Specializing in Malibu beachfront properties since 1979, my expertise extends across Marina del Rey and Venice markets. As both a licensed real estate professional and a lifelong Malibu resident, I combine local market knowledge with innovative marketing strategies to deliver exceptional results. My unique background as an actress and stuntwoman has cultivated a distinctive approach to property presentation and client relations. I pioneered exclusive access programs like CB Exclusives and Sneak Peeks that provide clients with competitive advantages in today's dynamic market. The RealVitalize program I implement offers sellers valuable pre-sale improvements at no upfront cost, demonstrating my commitment to innovative solutions.

My comprehensive marketing strategy integrates print, digital, and virtual platforms to maximize property exposure across major real estate networks. As former president of the Ferrari Club of America Southwest Region, I bring the same precision and excellence to real estate transactions that have defined my diverse career. My personalized service approach ensures clients receive tailored guidance throughout every transaction phase. Backed by Coldwell Banker's industry-leading resources, I deliver results that consistently exceed client expectations in the luxury Malibu market.
Services
Real Estate Sales Property Marketing Home Staging Appliance Installation Cleaning Services Kitchen Upgrades Bathroom Renovations Curb Appeal Enhancement Digital Marketing MLS Listing Management
Details
  • Year established: 1979
Highlights and features
  • 40+ years specializing in Malibu beachfront properties
  • Exclusive CB Exclusives and Sneak Peeks listing access
  • RealVitalize program for cost-free property improvements
  • Comprehensive digital and print marketing strategy
  • Personalized guidance from Malibu resident expert
Services
Real Estate Sales
Specialized representation for buying and selling luxury beachfront properties in Malibu and surrounding areas. Utilizing exclusive pre-MLS access programs and comprehensive marketing strategies to maximize property exposure. Combining decades of local market expertise with personalized service to achieve optimal transaction outcomes.
Property Marketing
Integrated marketing solutions combining digital platforms, virtual tours, and traditional print media. Features exclusive CB Exclusives and Sneak Peeks programs for competitive advantage. Includes professional brochures, targeted mailers, and nationwide agent network promotion to ensure maximum property visibility.
Home Staging
Professional home staging services to enhance property appeal and marketability. Part of the comprehensive RealVitalize program that coordinates necessary improvements. Focuses on creating inviting spaces that resonate with potential buyers while maintaining cost-effectiveness.
Digital Marketing
Strategic virtual marketing approach targeting buyers through major real estate platforms. Includes performance tracking via online showing reports across coldwellbanker.com, realtor.com, and Trulia. Designed to generate rapid buyer interest through targeted digital campaigns.
Property Upgrades
Coordinated renovation services covering kitchens, bathrooms, electrical systems, and landscaping. Implemented through the RealVitalize program with no upfront costs to sellers. Focuses on high-impact improvements that maximize property value and marketability.
People
Diane Peterson
Real Estate Agent
Licensed real estate professional with 40+ years specializing in Malibu beach properties. Graduate of University of Miami with BA degree. Former Ferrari Club of America Southwest Region president. Combines real estate expertise with unique background in entertainment industry.
Questions
What areas do you specialize in?
I specialize in Malibu beachfront properties, with extensive experience in Marina del Rey and Venice markets.
What marketing advantages do you offer?
I provide exclusive access to CB Exclusives and Sneak Peeks listings before they reach the MLS.
How do you prepare homes for sale?
Through the RealVitalize program, I coordinate necessary improvements at no upfront cost to sellers.
What services do you offer for property upgrades?
I provide staging, appliance installation, kitchen/bathroom upgrades, and curb appeal enhancements.