Business Details
21 Years
experience
Expert Affiliate Management for Sustainable Growth
At PartnerCentric, we redefine affiliate management through a blend of advanced technology and strategic expertise. With over two decades of operational innovation, our team of affiliate channel specialists, marketing strategists, and tacticians deliver sustainable growth for powerhouse and challenger brands. We prioritize meaningful partnerships, leveraging proprietary FUSE technology to optimize brand-publisher relationships, eliminate fraud, and ensure precise attribution.Our mission drives us to set new performance standards, combining patented solutions with hands-on service to maximize channel value. We align short-term performance with long-term business goals, offering clarity in affiliate analytics and eliminating wasted spend through data-driven insights. Backed by a proven track record, we empower growth-minded brands with transparent, scalable affiliate strategies tailored to their unique verticals.
Services
Full-Service Affiliate Program Management
Strategic Partner Development
Cross-Channel Attribution
FUSE Technology Integration
Publisher Recruitment
Commission Optimization
Fraud Detection
Incrementality Analysis
Creative Strategy
Performance Reporting
Details
- Year established: 2005
Highlights and features
- We offer 20+ years of specialized expertise in affiliate channel management.
- Our patented FUSE technology provides real-time analytics and commission automation.
- We deliver cross-channel attribution alignment with platforms like GA4.
- Our team includes industry-leading affiliate marketing strategists and tacticians.
- We guarantee waste reduction through incrementality modeling and data scoring.
What people say
25X ROAS achieved
7x average ROI
Patented technology
20+ years expertise
Cross-channel alignment
Services
Full-Service Affiliate Program Management
We handle end-to-end affiliate program execution including partner recruitment, compliance, and optimization. Our industry experts tailor strategies to brand goals while leveraging FUSE technology for performance tracking. Executive Partners oversee account teams to ensure alignment with business objectives.
Strategic Partner Development
Our data-driven approach identifies high-impact partnerships using proprietary scoring models. FUSE technology enables sharper insights for partner selection while prioritizing incremental value over vanity metrics. We cultivate long-term relationships that drive sustainable revenue growth through targeted outreach.
Cross-Channel Attribution
We align affiliate reporting with existing analytics stacks like GA4 for cleaner data integration. This enables accurate forecasting and demonstrates affiliate channel value through unified metrics. Our solutions resolve discrepancies between network reporting and brand analytics platforms.
FUSE Technology Integration
Our patented platform delivers transparency through direct integration with analytics tools. Features include automated commission corrections, incrementality scoring, and waste reduction analytics. FUSE provides actionable insights by combining proprietary data with client-specific performance metrics.
Incrementality Analysis
We measure true affiliate impact using incrementality models that identify new customer acquisition and reactivation. The system eliminates over-attribution by verifying conversions across channels. This approach optimizes budget allocation toward partners delivering actual revenue growth.
People
Adam Dahlen
VP of Client Development
Adam drives client growth through strategic partnership development. With extensive affiliate marketing experience, he focuses on aligning brand objectives with performance-driven solutions that maximize channel value.
Julie Stepkowski
VP, Client Success
Julie leads client success initiatives ensuring long-term program effectiveness. She specializes in optimizing affiliate strategies through data analysis and cross-channel integration to achieve measurable business outcomes.
Yehuda Jason Neuman
Senior VP of Influencer Marketing
Jason oversees influencer marketing strategies that drive engagement and conversions. His expertise in digital partnerships helps brands leverage influencer networks for scalable affiliate revenue growth.
Questions
How does FUSE technology improve affiliate management?
FUSE integrates with analytics platforms to provide real-time insights, automate commission corrections, and identify high-value partners through incrementality scoring.
Can PartnerCentric help with affiliate program attribution issues?
Yes, we align affiliate reporting with GA4 and other analytics tools to resolve discrepancies and demonstrate true channel value.
What industries do you specialize in?
We work across verticals including retail, technology, and consumer goods, tailoring strategies to each brand's specific market needs.
How do you measure affiliate program success?
We use incrementality modeling to track new customer acquisition and revenue impact, focusing on actual business growth rather than vanity metrics.
Do you offer customized affiliate solutions?
Yes, every program is tailored to brand goals with dedicated Executive Partners overseeing strategy and implementation.
What sets PartnerCentric apart from other agencies?
Our combination of patented technology, data-driven decision-making, and hands-on expert management delivers measurable, sustainable growth.
