Business Details
12 Years
experience
Creative Branding & Marketing Services
IFC Studios is an award-winning creative agency specializing in branding, messaging, web development, and media production. With over a decade of experience, we help businesses create cohesive, future-proof strategies that convert leads into customers. Our team of experts works closely with clients ranging from solopreneurs to national corporations, offering personalized solutions tailored to unique needs.We pride ourselves on our innovative approach, having earned recognition such as the Best In Show ADDY Award for two consecutive years. Our partnerships with industry leaders like WP Engine ensure clients receive top-tier hosting and security. Headquartered in Cedar Falls, Iowa, we combine strategic thinking with creative execution to deliver impactful results.
Services
Branding
Messaging
Web Development
Media Production
Website Design
Logo Design
Video Script Writing
Social Media Graphics
Brand Guidelines
Copywriting
Details
- Year established: 2014
Highlights and features
- We have over 10 years of experience in creative branding and marketing.
- Our team includes experts in branding, messaging, web, and media.
- We offer personalized solutions for businesses of all sizes.
- We are trusted by over 100 active clients nationwide.
- We partner with industry leaders for secure hosting solutions.
What people say
Strategic and well-planned
Responsive
True partners
Delivered
Innovative solutions
Services
Branding
We create cohesive visual identities that reflect your business message. Our branding services include logo design, color palettes, typography, and brand guidelines. With a focus on longevity and adaptability, we ensure your brand remains impactful across all marketing materials and collateral.
Messaging
Our messaging services develop clear, action-driven communication strategies. We craft compelling copy for websites, scripts, and marketing materials that connect with your audience. Our framework clarifies your story to improve customer engagement and conversion rates.
Web Development
We build responsive, user-friendly websites optimized for performance and security. Partnering with industry leaders like WP Engine, we create sites that align with your branding and messaging. Our solutions include custom WordPress development and e-commerce functionality.
Media Production
Our media team produces professional photography and videography content. Services include product photography, testimonial videos, and commercial script production. We ensure high-quality visual storytelling that enhances your brand's digital presence and marketing campaigns.
Brand Guidelines
We develop comprehensive brand guidelines that standardize visual and verbal identity elements. These documents ensure consistency across all platforms, covering logo usage, color codes, typography rules, and tone of voice to maintain professional brand representation.
People
Tony Kraayenbrink
Web Director + CEO
Founded IFC Studios in 2007, growing from a bedroom project to a Cedar Falls-based agency. Focuses on workplace culture and community impact while leading web development initiatives.
Amy Mertz
Messaging Director + COO
Classically trained musician turned marketing expert with 10 years of experience. Oversees messaging strategy and operations, ensuring clients receive cohesive communication solutions.
Nate Houts
Media Director
Graduated from Hawkeye Community College with digital media expertise. Manages photography and videography projects, combining technical skills with creative vision for client deliverables.
Lorna Vasquez
Web Developer + Project Manager
Combines marketing and management degrees to solve client challenges through web development. Balances technical expertise with project management to deliver effective digital solutions.
Ella Poppen
Graphic Designer
Recent University of Northern Iowa graduate with diverse design experience. Specializes in transforming concepts into visual executions for branding and marketing materials.
Questions
What services does IFC Studios offer?
We provide branding, messaging, web development, and media production services tailored to businesses seeking comprehensive marketing solutions.
How does your creative process work?
We start with discovery calls, develop strategic frameworks, then execute designs and copy. Final deliverables include brand assets, websites, and marketing materials.
Do you work with national clients?
Yes, we serve businesses nationwide while maintaining our Cedar Falls headquarters and local community connections.
What industries do you specialize in?
We work across sectors including nonprofits, education, food services, and technology with adaptable creative solutions.
How are hosting services handled?
We partner with WP Engine, Pressable, and JetPack for secure, optimized hosting solutions included in our web packages.
Can I request specific design revisions?
Yes, our process includes multiple review cycles to ensure final deliverables meet your expectations and business needs.
