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Business Details
9 Years
experience
Award-Winning Heart-Focused Video Production
Since 2017, Blue Key Media has specialized in creating emotionally resonant videos for nonprofits, organizations, and businesses. Our team brings 30+ years of collective expertise in storytelling, offering a structured process that includes Creative Development, StoryFinding, and strategic distribution. We focus on human-centered narratives to drive measurable outcomes like increased donations, improved recruitment, and brand awareness.

Our services span brand videos, testimonial productions, and training materials, delivered through a collaborative approach that prioritizes client goals. Based in Minneapolis, we combine in-house talent with vetted partners to ensure high-quality results tailored to each project's unique needs.
Services
Brand Videos Testimonial Videos Recruitment Videos Explainer Videos Nonprofit Videos Product Videos Training Videos Studio Rentals Creative Workshops Video Distribution
Details
  • Year established: 2017
Highlights and features
  • We have over 30 years of collective experience in emotional storytelling.
  • Our three-step process ensures strategic alignment with client goals.
  • We maintain an in-house team while leveraging vetted industry partners.
  • Award-winning expertise in nonprofit and business video production.
  • We specialize in distribution strategies for maximum video impact.
What people say
Award-winning work Professional execution Reduced turnover Increased donations Phenomenal results
Services
Brand Videos
We create emotionally resonant brand videos that humanize your message and build lasting audience connections. Our approach combines strategic messaging workshops with cinematic storytelling to enhance brand equity and drive business outcomes. Clients use these videos for marketing campaigns, investor relations, and recruitment efforts across digital platforms.
Testimonial Videos
We capture authentic client success stories that build credibility and convert prospects. Through pre-interviews and strategic editing, we highlight transformative impacts that align with your sales funnel. These videos are proven to increase trust and accelerate decision-making for potential customers evaluating your services.
Recruitment Videos
Our recruitment videos showcase workplace culture to attract quality candidates. We conduct employee interviews and workplace filming to create authentic representations of your employment offerings. Clients report reduced turnover and improved applicant quality after implementing these videos in their hiring strategy.
Explainer Videos
We simplify complex concepts through animated and live-action explainer videos. These productions combine visual storytelling with clear messaging to educate audiences about technical products or services. Clients use them for sales enablement, website content, and trade show demonstrations to generate qualified leads.
Studio Rentals
Our 900 sq ft Minneapolis studio offers professional amenities for video and photo shoots. Features include sound-treated walls, multiple backdrops, and lighting/grip equipment rentals. Clients use the space for product photography, corporate headshots, podcast recordings, and small-scale video productions with flexible booking options.
People
Dan West
Owner & Creative Director
Dan leads Blue Key Media's operations, bringing 15+ years of video production expertise. He oversees creative direction from concept to delivery, ensuring award-winning results.
Adam Lusch
Video Production Manager
Adam manages production workflows and technical execution across projects. He coordinates teams and equipment to maintain quality standards throughout the production process.
Jared Myers
Post Production Manager
Jared specializes in video editing and post-production workflows. He teaches post-production at a local college while managing Blue Key's editing team.
Robert Whiteside
Lead Cinematographer
Robert directs visual storytelling through cinematography. He combines technical expertise with creative vision to capture compelling footage for client projects.
Questions
What video production budgets do you handle?
We work with budgets ranging from $5,000 to $50,000+, offering tailored solutions that maximize impact at each investment level.
How long does video production take?
Most projects require 2-3 months, with flexible timelines depending on scope and client availability for approvals.
Do you work with nonprofits only?
While we specialize in nonprofit storytelling, we also serve businesses across manufacturing, healthcare, and technology sectors.
Is studio rental equipment included?
Lighting and grip packages are available for rent with studio bookings, including Aputure lights and professional filming gear.
Can you help with video distribution?
Yes, we provide paid media strategy for YouTube, TikTok, and Meta platforms to maximize your video's audience reach.
Videos