Business Details
23 Years
experience
Your Trusted Partner for High-Performing Web Design and Digital Marketing Solutions
Since 2003, we have been a trusted partner for B2B and DTC brands seeking high-performing websites, strategic SEO, and conversion rate optimization. Our team of experts combines a deep passion for design and technology with a client-centric approach, delivering impactful digital solutions for over 200 organizations, including Fortune 500 companies and nonprofits. We pride ourselves on our in-house expertise, iterative design process, and commitment to staying at the forefront of digital innovation.Our work with clients like Walt Disney World, The CDC, and Harvard Medical School reflects our ability to translate complex business goals into elegant, user-focused websites. With two decades of experience, we continue to refine our methodologies to ensure every project drives measurable growth, enhances user experience, and exceeds client expectations.
Services
Web Design
SEO Services
Conversion Rate Optimization
E-Commerce Web Design
Association Website Design
Digital Strategy
Web Development
UX/UI Design
Details
- Year established: 2003
Highlights and features
- We have 20 years of experience building custom websites for B2B and DTC brands.
- Our in-house team specializes in end-to-end design, development, and optimization.
- We've delivered results for 200+ organizations, including nonprofits and Fortune 500 companies.
- Our free strategic consultations provide actionable insights without obligation.
- We focus on user experience and technical excellence, not cookie-cutter templates.
What people say
Accessible and responsive team
Efficient customer-centric approach
Improved site traffic
Amazing website
Proactive suggestions
Services
Web Design
We craft intuitive, visually compelling websites that align with brand goals and user needs. Our iterative design process prioritizes usability, responsive layouts, and technical performance while integrating strategic content. By combining modern design principles with proven development practices, we deliver platforms that drive engagement, conversions, and long-term business growth for clients across industries.
SEO Services
Our SEO strategies focus on improving organic search visibility through comprehensive audits, keyword research, and content optimization. We implement technical improvements, structured data, and performance enhancements to boost rankings while aligning with evolving search algorithms. This data-driven approach helps clients attract qualified traffic and maintain competitive relevance in digital markets.
Conversion Rate Optimization
We analyze user behavior and test strategic changes to maximize website conversion potential. Through A/B testing, UX improvements, and funnel analysis, we identify barriers to engagement and optimize landing pages for specific business goals. This systematic approach ensures measurable improvements in lead generation, sales, and other key performance indicators.
E-Commerce Web Design
Our e-commerce solutions focus on creating seamless shopping experiences that drive sales and customer loyalty. We design intuitive product displays, streamlined checkout processes, and persuasive call-to-action elements while ensuring technical reliability. The result is a high-performing digital storefront that balances aesthetics with conversion-focused functionality.
Digital Strategy
We develop comprehensive digital strategies that align brand messaging across multiple channels. Our approach combines website audits, competitive analysis, and audience research to create roadmaps for sustainable growth. By integrating SEO, content marketing, and analytics, we help businesses establish a cohesive digital presence that drives measurable business outcomes.
People
Zachary Wilson
Managing Partner
Zachary Wilson co-founded Gulo Solutions and remains actively involved in every project. With two decades of experience in web strategy and business development, he focuses on building long-term client relationships while ensuring technical excellence and strategic alignment across all deliverables.
Fred Simmons
Managing Partner & Director of User Experience
Fred Simmons leads Gulo Solutions's user experience initiatives, applying his expertise in design principles and customer journey mapping. As co-founder, he ensures every project balances creative vision with practical implementation, maintaining the agency's reputation for innovative, results-driven web solutions.
Questions
What industries does Gulo specialize in?
Gulo serves B2B and DTC brands across diverse sectors, including healthcare, education, nonprofits, and e-commerce. Our 20+ years of experience include notable clients like Walt Disney World, The CDC, and Harvard Medical School.
What services does Gulo offer?
We provide comprehensive web solutions including website design, SEO, conversion rate optimization, e-commerce development, and digital strategy planning from our Chicago office.
How does Gulo's approach differ from competitors?
We combine in-house expertise with a proven iterative process that focuses on user experience, technical excellence, and measurable business outcomes rather than templated solutions.
Do you work with clients outside Chicago?
Yes, while based in Chicago, we work with organizations nationwide through remote collaboration tools and our established project management framework.
Can I see examples of your work?
Yes, our portfolio includes case studies demonstrating successful projects for associations, healthcare organizations, and Fortune 500 companies. Visit our website to view these examples.
How do I start working with Gulo?
Contact us through our website or call (312) 356-7755 to schedule a free website audit and initial consultation with our web strategy experts.
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