Business Details
17 Years
experience
Award-Winning PR & Digital Marketing Solutions
Founded in 2009, Beyond Fifteen Communications is a progressive, full-service public relations, digital marketing, social media, and influencer marketing agency. Our mission is to deliver goal-driven communications solutions that exceed client expectations and provide sustained visibility beyond fleeting moments of fame. Combining the talent and reach of a mega-agency with the personalized service of a boutique firm, we specialize in crafting measurable results for clients across technology, healthcare, manufacturing, education, and consumer goods sectors.With a proven track record in media relations, content marketing, and integrated campaigns, we leverage deep industry expertise and strategic insight to position brands as market leaders. Our team of award-winning professionals brings decades of combined experience, ensuring clients receive innovative, data-driven strategies tailored to their unique objectives while maintaining the highest standards of professionalism and ethical communication.
Services
Media Relations
Digital Marketing
Social Media Management
Influencer Campaigns
Content Creation
Search Engine Marketing
Lead Generation
Public Relations
Brand Awareness
Thought Leadership
Details
- Year established: 2009
Highlights and features
- We combine mega-agency resources with boutique-style personalization
- Our programs deliver 23x more conversions than previous agencies
- Specialized in integrated earned/owned/paid media strategies
- Proven success securing placements in TechCrunch, Forbes, and Fast Company
- Data-driven approach with transparent reporting on ROI metrics
What people say
23x more conversions
79% cost reduction
Industry thought leadership
Award-winning campaigns
Global market positioning
Services
Media Relations
Beyond Fifteen's media relations specialists secure placements in top-tier publications through strategic outreach and relationship-building. Our team develops tailored pitches that align with journalists' interests, ensuring clients receive third-party validation from credible sources. With a focus on industry-specific narratives, we help brands establish authority while delivering measurable outcomes including website traffic growth, lead generation, and brand sentiment analysis.
Digital Advertising
Our digital advertising strategies combine demographic targeting with platform-specific expertise to maximize ROI. The agency manages campaigns across Google Ads, Microsoft Advertising, and social platforms, optimizing ad spend while maintaining brand consistency. Clients benefit from real-time performance tracking, conversion-focused creatives, and cross-channel coordination that enhances overall marketing effectiveness while reducing customer acquisition costs.
Social Media Marketing
Beyond Fifteen creates engaging social media campaigns that drive brand awareness and customer interaction. The agency develops platform-specific content strategies, manages community engagement, and implements paid social initiatives. By analyzing audience behavior patterns, we deliver content that resonates with target demographics while maintaining brand authenticity through consistent messaging and visual identity across all touchpoints.
Content Marketing
Our content marketing division produces strategic assets that support both earned and owned media goals. From thought leadership articles to blog campaigns, we create SEO-optimized content that establishes clients as industry experts. The team employs data-driven insights to develop materials that drive organic traffic growth while supporting broader PR and marketing initiatives through content repurposing and cross-channel distribution.
Influencer Marketing
Beyond Fifteen's influencer marketing strategies connect brands with relevant industry voices to amplify messaging credibility. We identify and collaborate with influencers at multiple engagement levels, from micro-influencers to thought leaders. Our approach focuses on creating authentic partnerships that resonate with target audiences while maintaining measurable KPIs aligned with clients' brand awareness and conversion objectives.
People
Lauren Ellermeyer
President
Award-winning PR specialist with expertise in media relations and strategic communications. Serves on Orange County boards including American Family Housing. Fluent in Spanish with experience in bilingual marketing strategies. Bachelors degree from European University. Previously operated BCN Events and held account management roles at regional agencies.
Leslie Licano
Co-Founder and CEO
Award-winning PR strategist recognized for the PROTOS Award. Expert in media placement and brand positioning. Holds Bachelors degree from California State University, Fullerton. Former senior account executive with regional media relations agency. Regular contributor to national publications and former communications team member at Sperry Van Ness real estate brokerage.
Questions
What PR services do you offer?
Beyond Fifteen provides comprehensive PR services including media relations, thought leadership programs, social media marketing, influencer campaigns, content creation, and strategic communications audits.
How do you measure PR success?
We track media placements, website traffic metrics, social engagement, lead generation improvements, and brand sentiment analysis through customized reporting dashboards.
What industries do you specialize in?
Our agency serves technology, healthcare, manufacturing, education, consumer packaged goods, and professional services sectors with tailored communication strategies.
How does PR benefit sales teams?
PR builds brand credibility and market awareness, making sales outreach more effective by creating pre-existing brand recognition and third-party validation.
What's included in your digital marketing services?
Our digital marketing includes SEO, paid media campaigns, social media advertising, content marketing, and performance analytics across all digital channels.
How do you develop marketing strategies?
We conduct brand audits, analyze market positioning, create multi-channel campaigns, and implement continuous performance optimization based on real-time data.
