Business Details
8 Years
experience
Your Trusted Digital Marketing Partner in Rochester, NY
VitalUP Marketing was founded in 2018 by Kevin Sando, a seasoned SEO expert and internet entrepreneur, with a mission to deliver data-driven digital marketing solutions. Our team combines creative artistry with technical expertise in SEO, web development, and content creation to help businesses achieve measurable growth. With over 20 years of collective experience in search engine optimization and digital strategy, we serve clients across healthcare, education, aerospace, and local services industries. Our approach prioritizes ROI through customized strategies that align with each client's unique goals and budget constraints.As a client-referral-based agency, we maintain a 95% client retention rate by consistently delivering results that exceed expectations. Our distributed team of business owners and industry specialists brings real-world perspective to every project, ensuring our clients receive practical, scalable solutions. We specialize in transforming digital presence through proven methodologies that drive organic traffic, enhance brand visibility, and generate qualified leads.
Services
SEO
Web Development
Content Creation
Social Media Management
Paid Advertising
Photography
Videography
Strategy Consulting
Email Marketing
Branding
Details
- Year established: 2018
Highlights and features
- We offer 20+ years of proven SEO expertise with measurable results
- Our team includes successful business owners with real-world perspective
- We implement data-driven strategies tailored to specific business goals
- We maintain a 95% client retention rate through consistent performance
- We provide customized solutions for industries including healthcare and aerospace
What people say
Immediate results
Doubled website traffic
Expertise unmatched
Creative and professional
Excellent communication
Services
Search Engine Optimization
Our SEO strategies combine technical expertise with creative content optimization to improve search rankings and drive organic traffic. With over 20 years of experience, we implement proven techniques that align with Google's evolving algorithms. Our approach includes comprehensive keyword research, on-page optimization, and strategic link building to enhance website authority and visibility.
Web Development
We create responsive, high-converting websites tailored to business objectives using platforms like WordPress and Squarespace. Our development process focuses on user experience, mobile optimization, and technical performance. From custom builds to site maintenance, we ensure websites remain secure, up-to-date, and aligned with evolving business needs.
Content Creation
Our team produces engaging content including blogs, videos, and social media assets that resonate with target audiences. We focus on creating valuable, SEO-optimized content that drives engagement and establishes brand authority. From thought leadership articles to conversion-focused landing pages, our content strategies deliver measurable ROI for businesses.
Social Media Management
We develop platform-specific strategies that enhance brand visibility and audience engagement across major social networks. Our services include content creation, community management, and targeted advertising campaigns. By leveraging analytics and platform insights, we optimize social media presence to drive website traffic and generate qualified leads for businesses.
Paid Advertising
Our paid advertising services maximize ROI through targeted Google Ads and social media campaigns. We create data-driven strategies that focus on relevant audience targeting and conversion optimization. Through continuous campaign monitoring and A/B testing, we ensure efficient budget allocation and measurable results for digital advertising investments.
People
Kevin Sando
Founder & COO
Kevin Sando is a digital marketing expert with over 20 years of experience in SEO and online business development. He founded VitalUP Marketing in 2018 after successfully building MyDogLikes into an industry resource. Kevin specializes in technical SEO and passive income strategies.
Nadia Simon
Project Manager
Nadia Simon brings extensive project management experience with expertise in client relations and deadline coordination. As VitalUP's Project Manager, she ensures timely delivery of services while maintaining high client satisfaction standards through effective communication and resource management.
Kelsie McKenzie
Senior Digital Marketing Specialist
Kelsie McKenzie holds a master's degree in marketing communications with eight years of digital marketing experience. She specializes in SEO strategy, social media management, and content optimization, delivering tailored solutions that enhance online visibility and business growth for clients.
Lindsay Lau
Digital Marketing Specialist
Lindsay Lau combines creative writing with photography expertise to lead VitalUP's social media management services. Her background in visual storytelling and content creation helps brands develop compelling narratives that engage audiences and strengthen online presence across digital platforms.
Questions
What digital marketing services do you offer?
We provide comprehensive SEO, web development, content creation, social media management, and paid advertising services tailored to business goals.
How do you measure campaign success?
We track key metrics like organic traffic growth, conversion rates, ROI, and search engine rankings using advanced analytics tools.
Which industries do you work with?
We serve healthcare, education, aerospace, finance, local services, and other industries with customized digital strategies.
How long until I see results?
SEO typically shows improvements in 3-6 months, while paid campaigns can deliver immediate traffic increases.
Do you work with remote clients?
Yes, we serve clients across 10+ US states with our distributed team and digital collaboration tools.
What makes you different from other agencies?
Our combination of 20+ years SEO experience, business owner perspectives, and data-driven strategies delivers proven results.
