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Business Details
39 Years
experience
Trusted Financial Advisers in Atlanta, GA
Founded in 1987, Eads & Heald Wealth Management has dedicated over three decades to delivering institutional-caliber investment management and comprehensive financial planning to individuals, families, and businesses. Our firm operates as a fiduciary, prioritizing client interests above all else, and combines 150 years of collective industry experience with rigorous professional standards. Our team of Chartered Financial Analysts (CFA) and Certified Financial Planners (CFP) develops personalized strategies aligned with each client's unique goals, risk tolerance, and long-term aspirations. We maintain strict adherence to ethical guidelines set by the CFA Institute and Certified Financial Planner Board, ensuring transparency and accountability in every decision. Our services encompass wealth management, discretionary portfolio management, retirement planning, tax-sensitive investment strategies, and coordination with external professionals such as attorneys and accountants.

With a philosophy centered on low portfolio turnover and long-term growth, we aim to minimize tax implications while maximizing returns. Our fee structure, based on a percentage of assets under management, aligns our success directly with client outcomes. Technology integration through secure financial planning software provides clients with real-time access to their portfolios, goal tracking, and document management. Regular performance reporting compliant with Global Investment Performance Standards (GIPS) ensures clients remain informed about their financial trajectory. This combination of expertise, technology, and client-first principles positions us as a trusted partner in wealth management.
Services
Financial Planning Investment Management Wealth Management Portfolio Management Retirement Planning Tax Strategy Estate Planning Risk Management College Funding Business Succession
Details
  • Year established: 1987
Highlights and features
  • We operate as a fiduciary, placing client interests above all else.
  • Our team holds prestigious CFA and CFP designations with 150 years combined experience.
  • Fee structure aligns our success directly with client asset growth.
  • We utilize GIPS-compliant performance reporting for transparent results.
  • Custom investment strategies minimize tax implications through low portfolio turnover.
Associations and certifications
  • CFA Institute
  • Certified Financial Planner Board
  • U.S. Securities and Exchange Commission (SEC)
Services
Financial Planning
Our financial planning service creates personalized road maps for clients' financial futures. We analyze retirement needs, tax situations, risk tolerance, and long-term goals to develop comprehensive strategies. This foundation guides all investment decisions and ensures alignment with clients' life objectives.
Investment Management
We implement customized investment strategies through discretionary portfolio management. Our approach emphasizes broad diversification, quality investments, and risk-appropriate allocations while maintaining low turnover to minimize tax impacts and transaction costs.
Wealth Management
This comprehensive service combines financial planning with investment management. We coordinate with external professionals like attorneys and accountants to address complex needs including estate planning, business succession, and multi-generational wealth transfer.
Retirement Planning
Our retirement planning focuses on creating sustainable income streams while preserving capital. We develop tax-efficient withdrawal strategies and coordinate with pension plans, Social Security optimization, and healthcare cost projections to ensure long-term financial security.
Tax Strategy
We integrate tax considerations into investment decisions through strategic asset location, tax-loss harvesting, and income timing. Our low-turnover approach minimizes capital gains realization while maintaining portfolio effectiveness across varying tax brackets.
People
R. Stewart Eads
President
CFA charterholder with 50 years of investment experience. Former portfolio manager at Wellington Management overseeing $300M+ in assets. Holds MBA from Wharton and multiple engineering degrees. Established investment objective systems and economic trend forecasting frameworks.
Thomas F. Heald
Vice President
CFA charterholder and former CPA with expertise in corporate finance. Served on Schenck School Board of Trustees. Holds MBA from Emory University. Specializes in securities analysis and investment strategy implementation.
Scott Stewart
Portfolio Manager
CFA and CFP professional with 25+ years of experience. CERTIFIED FINANCIAL PLANNER Board member. Focuses on portfolio management and financial planning integration. Active in community financial education initiatives.
Matthew Eads
Portfolio Manager
CFA charterholder and Atlanta Business Chronicle '40 Under 40' honoree. Former assistant portfolio manager at SunTrust Bank. Expert in investment consulting and public financial education through media appearances.
Questions
What services does Eads & Heald offer?
We provide comprehensive wealth management, financial planning, investment portfolio management, retirement planning, tax strategies, and estate planning services tailored to individual client needs.
How is Eads & Heald compensated?
We charge a percentage of assets under management, with fees declining as account size increases. We also offer flat fees for one-time financial plans.
Are your portfolio managers qualified?
All portfolio managers hold the Chartered Financial Analyst (CFA) designation, and our team includes Certified Financial Planners (CFP).
Can I access my accounts online?
Yes, through our secure financial planning portal with aggregation, goal tracking, document storage, and mobile access capabilities.
How do you handle tax considerations?
Our low-turnover investment approach minimizes tax implications, and we develop customized tax-sensitive strategies aligned with client circumstances.
Are you regulated by financial authorities?
We are regulated by the U.S. Securities and Exchange Commission (SEC) and adhere to CFA Institute and Certified Financial Planner ethical standards.