Business Details
50+ Years
experience
Your Trusted Full-Service Marketing Agency in North Canton, OH
Crowl Marketing | Creative (CMC) has been delivering specialized marketing solutions for over 65 years, helping businesses elevate their performance through strategic planning and execution. Our full-service agency combines traditional and digital expertise to build on brand strengths, drive immediate results, and maintain forward momentum for clients nationwide. We analyze current strategies to align them with measurable outcomes, crafting customized solutions that adapt to evolving business needs. Our team develops intuitive website designs that reflect brand identity while enhancing user experience.Through sustained growth strategies, we strengthen company identities and implement comprehensive digital media campaigns that propel businesses forward. With a focus on video production, SEO, and social media marketing, we create cohesive visual elements across all formats. Our approach integrates branding, public relations, and media planning to maximize ROI while maintaining brand consistency. Backed by decades of experience, we partner with clients to deliver tangible, measurable results through innovative marketing solutions tailored to their unique goals.
Services
Website Design
SEO Strategies
Social Media Marketing
Branding
Public Relations
Video Production
Digital Media
Media Planning
Online Training
Graphic Design
Details
- Year established: 1959
Highlights and features
- We offer 65+ years of combined marketing expertise across traditional and digital platforms
- Our customized solutions focus on measurable ROI through data-driven strategies
- We provide comprehensive services including video production, SEO, and brand strategy
- Our team maintains deep relationships with media partners for optimal campaign performance
- We deliver cohesive brand messaging across all marketing channels and formats
What people say
Responsive to our needs
Unique concepts
Tremendous to work with
Creative
Highly recommend
Services
Website Design
Our team creates intuitive, brand-aligned websites that enhance user experience and drive engagement. We focus on strategic layout design, seamless navigation, and mobile optimization to ensure digital platforms effectively represent your business identity while meeting modern performance standards. With over six decades of combined expertise, we deliver websites that convert visitors into customers.
SEO Strategies
We implement data-driven SEO techniques to improve organic search visibility and drive qualified traffic. Our approach combines technical audits, keyword research, and content optimization to boost rankings while aligning with evolving search algorithms. This ensures sustained online visibility that directly supports business growth objectives through measurable digital marketing outcomes.
Social Media Marketing
Our comprehensive social media strategies build brand awareness and foster meaningful audience connections. We develop platform-specific content, manage advertising campaigns, and analyze performance metrics to maximize ROI. This approach strengthens customer relationships while driving engagement through authentic, data-informed digital interactions that align with brand messaging.
Branding
We create cohesive brand identities that resonate with target audiences and differentiate businesses in competitive markets. Our process includes market analysis, visual identity development, and messaging frameworks that ensure consistent brand representation across all touchpoints, strengthening market position through strategic brand management.
Video Production
Our video marketing services produce compelling content that engages audiences and drives conversions. From concept development to final production, we create brand-aligned videos for digital platforms that enhance storytelling capabilities. This includes promotional content, product demonstrations, and corporate messaging that effectively communicates brand value to target audiences.
People
Jeff Crowl
Account Management
Jeff Crowl joined Crowl Marketing in 1971 after graduating from Bowling Green State University. With Advertising Person of the Year recognition, he manages client relationships while balancing golf and community involvement.
Rod McGregor
President
Rod McGregor brings 30+ years of strategic marketing experience in product development and branding. He focuses on client marketing planning while maintaining personal interests in family, community, and endurance sports.
Drew McGregor
Vice President
Drew McGregor oversees brand strategy and digital marketing after joining in 2017. A graduate of The Ohio State University, he manages key client relationships and maintains interests in sports and independent film.
Rod Covey
Executive Vice President
Rod Covey has 40+ years of marketing communications experience. As former president of Covey-Odell Advertising (Business of the Year 2016), he merged his expertise with Crowl Creative in 2017.
Frank Scassa
Creative Director
Frank Scassa directs multimedia projects and video production with 20+ years of experience. He manages client collaborations and training programs while maintaining creative passions in film and outdoor activities.
Questions
What marketing services do you specialize in?
We specialize in website design, SEO strategies, social media marketing, branding, public relations, video production, and digital media campaigns.
How do you approach brand development?
We analyze market position, create visual identities, and develop messaging frameworks that ensure consistent brand representation across all marketing channels.
Do you work with local businesses only?
While based in North Canton, Ohio, we serve clients nationwide and globally, adapting our expertise to various industries and market needs.
How do you measure marketing campaign success?
We use analytics tools to track KPIs like engagement rates, conversion metrics, and ROI, providing regular performance reports to clients.
What industries do you work with?
We work with manufacturing, financial services, construction, packaging, and professional services industries among others.
How do you handle media planning?
Our media planning starts with demographic analysis to identify optimal channels, ensuring maximum ROI through strategic ad placement across traditional and digital platforms.
