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Business Details
Award-Winning Hair Stylist in Portland, OR
With over two decades of experience in the beauty industry, I have dedicated my career to mastering the art of hairstyling and color transformation. As a Redken Certified Colorist, I bring advanced technical expertise and a passion for continued education to every appointment, specializing in balayage, blonding, and lived-in color techniques that grow out seamlessly. My work has been recognized by Willamette Week Reader's Poll as the Best Hairstylist in Portland, and I take pride in creating personalized experiences that reflect each client's unique style and lifestyle. In addition to my hairstyling practice, I founded Bella Vida Tan and Spa in Hillsboro, a holistic beauty destination offering facials, lashes, tanning, and more, where self-care and luxury converge. My commitment to excellence extends beyond technical skillI prioritize building lasting relationships with clients, ensuring every visit leaves them feeling confident, relaxed, and rejuvenated.

Whether you seek a dramatic transformation or subtle enhancements, my goal is to deliver results that align with your vision while maintaining the health and integrity of your hair. My journey in the beauty industry has included styling celebrities and collaborating with top industry talent, but my greatest satisfaction comes from serving the local Portland community. I operate with transparency, professionalism, and a dedication to staying at the forefront of industry trends and innovations. My practice reflects a balance of artistry, technical precision, and a deep understanding of how beauty routines contribute to overall well-being. I am proud to offer a space where clients can escape daily stressors and invest in themselves through expert care and personalized attention.
Services
Balayage Foil Highlights Color Transformation Extension Installation Olaplex Treatments All Over Bleach Root Touch-ups Deep Conditioning
Highlights and features
  • We offer over 20 years of experience in advanced hair coloring techniques.
  • Our team includes a Redken Certified Colorist with industry-recognized expertise.
  • We specialize in customized, low-maintenance color transformations tailored to your lifestyle.
  • Our owner has styled celebrities and collaborated with top beauty industry professionals.
  • We combine technical precision with a personalized, client-focused approach.
Associations and certifications
  • Redken Certified Colorist
What people say
Best Hairstylist Feeling Pampered Goddess Transformation Seamless Growth Expert Handling
Services
Balayage
Balayage creates natural, sun-kissed highlights using freehand painting techniques. This low-maintenance style grows out seamlessly, offering dimension and brightness tailored to your hair texture and desired look. Ideal for clients seeking a soft, blended finish with minimal upkeep.
Color Transformation
Color Transformation services deliver dramatic shifts in hair color, from bold platinum to rich brunettes. Using professional-grade products, we ensure vibrant, long-lasting results while maintaining hair health through customized formulations and conditioning treatments.
Extension Installation
Extension Installation adds length, volume, or color accents using premium-quality hair. Our expert application techniques ensure seamless blending and comfort, with options including tape-in, clip-in, and bonded extensions tailored to your lifestyle and styling preferences.
Olaplex Treatments
Olaplex Treatments rebuild broken hair bonds during chemical services, preventing damage and enhancing strength. This innovative system works on all hair types to restore integrity, reduce breakage, and improve manageability through patented molecular repair technology.
Root Touch-up
Root Touch-up services target regrowth between full color applications, maintaining seamless coverage and vibrancy. We use precise application techniques to blend new growth with existing color, ensuring a polished look while minimizing product exposure to previously colored hair.
People
Allie Martinez
Owner/Hairstylist
With over 20 years of experience, Allie is a Redken Certified Colorist specializing in balayage and blonding techniques. She owns Bella Vida Tan and Spa in Hillsboro and has styled celebrities while prioritizing personalized client care.
Questions
What hair services do you specialize in?
We specialize in balayage, color transformations, root touch-ups, hair extensions, and Olaplex treatments to repair and strengthen hair.
How experienced are your stylists?
Our lead stylist has over 20 years of experience, is Redken Certified, and has worked with industry professionals and celebrities.
Do you offer spa services alongside hair care?
Yes, we partner with Bella Vida Tan and Spa in Hillsboro for facials, tanning, and lash services.
What makes your color services unique?
We customize every color application to suit your lifestyle, using techniques that grow out seamlessly for low-maintenance results.
Are there add-on treatments available?
Yes, we offer Olaplex bond repair and deep conditioning treatments to enhance hair health during color services.