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Business Details
35 Years
experience
Trusted Accounting & Tax Services in Nebraska
Cruise & Associates has been a trusted partner in accounting, tax, and financial services for over 30 years. Founded in 1991 by Robert F. Cruise, our firm prioritizes personalized service, education, and client-focused solutions. With offices across Nebraska, we serve individuals and businesses, offering expertise in tax planning, bookkeeping, payroll, wealth management, and advisory services. Our team of certified professionals delivers customized strategies to reduce tax liabilities, streamline operations, and foster long-term financial success.

We emphasize transparency, proactive communication, and a deep understanding of each clients unique needs. Backed by decades of experience and a commitment to excellence, we ensure compliance, accuracy, and peace of mind for our clients. Our dedication to community involvement and industry leadership reinforces our reputation as a reliable and innovative accounting partner.
Services
Tax Preparation Bookkeeping Payroll Services Wealth Management QuickBooks Consulting
Details
  • Year established: 1991
Highlights and features
  • We offer personalized tax planning to minimize liabilities.
  • Our team provides responsive, one-on-one client service.
  • Decades of experience serving Nebraska businesses and individuals.
  • Customized financial strategies for long-term growth and stability.
  • Proven track record of client satisfaction and expertise.
What people say
Knowledgeable staff Personalized service Proactive communication Long-term trust Reliable solutions
Services
Tax Preparation
Cruise & Associates specializes in preparing individual and business tax returns, ensuring compliance and maximizing deductions. Our team identifies tax-saving opportunities while adhering to deadlines. Clients receive clear explanations of their returns and ongoing support for year-round tax questions.
Bookkeeping
We manage accurate and efficient bookkeeping services, including accounts payable/receivable, payroll processing, and financial reporting. Our solutions reduce administrative burdens, allowing businesses to focus on growth while maintaining organized financial records.
Wealth Management
Our wealth management services create customized strategies for long-term financial goals, including retirement planning and estate management. We integrate tax expertise with investment advice to optimize clients' financial futures through personalized plans.
Payroll Services
Cruise & Associates handles payroll processing, tax filings, and compliance reporting for businesses of all sizes. We ensure accurate and timely payments, reducing the risk of penalties while simplifying payroll management for employers.
QuickBooks Consulting
We provide QuickBooks setup, troubleshooting, and training to ensure accurate financial data management. Our consultants help businesses leverage software features for improved accounting efficiency and reporting accuracy.
People
Robert F. Cruise
President
Founder of Cruise & Associates with over 30 years of experience in tax and financial services. Specializes in tax representation, wealth management, and business consulting. Holds FINRA securities licenses and an Enrolled Agent certification.
Diane D. Davies
CPA
Certified Public Accountant with expertise in tax preparation and business advisory services. Over 40 years of experience serving Nebraska clients, focusing on personalized financial solutions and community involvement.
Josiah Jac Clements
Accountant
MPA-certified accountant specializing in business tax services and financial planning. Active in community service and holds experience in audit and advisory roles for diverse industries.
Andrew Anderson
Financial Advisor
RICP-certified advisor with expertise in construction accounting, payroll, and QuickBooks consulting. Focuses on helping clients achieve financial stability through tailored investment and retirement strategies.
Kelly Burge
Business Development Director
Leads client development initiatives with a focus on expanding accounting and financial services. Brings over 20 years of sales and business management experience to support client growth and satisfaction.
Questions
What services does Cruise & Associates offer?
We provide tax preparation, bookkeeping, payroll, wealth management, advisory services, and QuickBooks consulting for individuals and businesses.
How does Cruise & Associates ensure personalized service?
Each client works with a dedicated accountant and bookkeeper who understands their unique financial needs and goals.
Do you serve businesses outside Nebraska?
While based in Nebraska, we offer services to clients nationwide, including multi-state payroll and tax solutions.
What sets Cruise & Associates apart from other firms?
Our focus on education, proactive advice, and fixed-fee pricing ensures transparency and tailored financial strategies.
How do you handle audit representation?
We provide audit assistance and representation, ensuring compliance and minimizing risks for individuals and businesses.
Can I schedule a free consultation?
Yes, we offer a free initial consultation to discuss your tax, accounting, or financial planning needs.