Business Details
29 Years
experience
Strategic Communications for Nonprofits
Since founding my agency in 1997, I have dedicated my career to amplifying the impact of nonprofit and purpose-driven organizations through strategic communications. Our agency specializes in media relations, partnership development, crisis management, and impact evaluation, leveraging 25 years of experience building national brands to serve mission-driven clients. We understand the unique challenges nonprofits face and provide tailored solutions that align with their specific goals and vision. Our team has secured high-profile media coverage, cultivated strategic partnerships, and delivered measurable results for organizations focused on social impact. We combine extensive expertise in public relations with a deep commitment to advancing causes that create lasting change.Our track record includes successful campaigns for arts organizations, food security initiatives, and community development projects. We operate with transparency and prioritize measurable outcomes to demonstrate the effectiveness of our clients' efforts. Our work has been recognized by industry leaders and nonprofit executives who value our innovative approach and dedication to social good. We are committed to ethical practices and maintaining the highest standards of professionalism in all client interactions. Our focus remains on elevating organizations that make a meaningful difference in Atlanta and beyond.
Services
Media Relations
Partnership Development
Crisis Management
Impact Evaluation
Details
- Year established: 1997
Highlights and features
- We focus exclusively on nonprofit and purpose-driven organizations
- Our services are customized to align with your specific mission
- We combine 25+ years of corporate PR experience with nonprofit expertise
- We deliver measurable results through data-driven strategies
- Our team maintains strong media and partnership networks
What people say
Brilliant woman
Gift for connecting people
Exceeded expectations
Highly efficient
Impressive results
Services
Media Relations
We leverage established media connections to secure high-profile coverage for nonprofit clients. Our strategic outreach ensures organizations' messages reach target audiences through traditional and digital media channels. This service builds awareness, drives engagement, and supports fundraising efforts by positioning clients as thought leaders in their fields.
Partnership Development
We identify and cultivate corporate and organizational partnerships that align with clients' missions. Our approach creates mutually beneficial collaborations that expand reach, enhance programs, and unlock new funding opportunities for nonprofit organizations seeking to increase their impact.
Crisis Management
Our team provides expert guidance during challenging situations to protect nonprofit organizations' reputations. We develop proactive strategies and response protocols to maintain public trust while navigating sensitive issues effectively and maintaining operational continuity.
Impact Evaluation
We implement data-driven systems to track and demonstrate organizational effectiveness. This service helps nonprofits quantify their achievements, refine strategies, and communicate tangible results to donors, stakeholders, and community partners through comprehensive performance metrics.
People
Liz Lapidus
Founder & Strategist
With 25+ years in strategic communications, Liz specializes in nonprofit PR. She has successfully launched brands like Uber and Warby Parker while maintaining a focus on social impact initiatives.
Questions
What nonprofit organizations do you specialize in?
We work with diverse nonprofits focused on social impact, including arts organizations, food security initiatives, and community development projects.
How do you measure PR campaign success?
We use data-driven metrics to track media coverage, audience engagement, and tangible outcomes that demonstrate organizational impact and effectiveness.
Can you help with crisis communications?
Yes, we provide expert crisis management guidance to protect nonprofit reputations during challenging situations while maintaining public trust.
Do you work with Atlanta-based nonprofits only?
While based in Atlanta, we serve purpose-driven organizations nationwide with local market expertise and national connections.
How do you develop strategic partnerships?
We identify and cultivate corporate alliances that align with your mission, creating mutually beneficial collaborations that expand your organization's reach and resources.
