Business Details
37 Years
experience
Your Trusted Marketing and Branding Partner in Dallas
Founded in 1989, VI Marketing and Branding has evolved from a media-buying firm into a full-service marketing agency with a relentless focus on data-driven results. Our approach centers on understanding human behavior to create campaigns that drive measurable change, as evidenced by our work reducing infant mortality by 17% and adult smoking rates by 34% in our home state. We specialize in behavior change marketing, applying our expertise across sectors including healthcare, education, and retail.Our team of specialists in digital strategy, public relations, and creative design collaborates to deliver integrated solutions that align with client goals. Recognized as Oklahomas only Google Premier Partner agency, we prioritize diversity, equity, and inclusion in all our operations, ensuring our strategies reflect the communities we serve. With over 35 years of experience, we combine analytical rigor and creative innovation to help brands amplify their influence and achieve lasting impact.
Services
Marketing Strategy
Brand Marketing
Social Media
Public Relations
Digital Strategy
Campaign Development
Creative Design
Behavior Change Marketing
Performance Marketing
Web Development
Details
- Year established: 1989
Highlights and features
- We have over 35 years of experience in data-driven marketing campaigns.
- Our team includes specialists in digital strategy and behavior change marketing.
- We are Oklahomas only Google Premier Partner agency.
- Our campaigns have driven measurable outcomes like 34% reductions in adult smoking.
- We prioritize diversity, equity, and inclusion in all strategic decisions.
Associations and certifications
- Google Premier Partner
- Meta Premier Partner
Services
Marketing Strategy
We create data-driven marketing strategies tailored to client goals, leveraging over 35 years of experience in behavior change and analytics. Our approach combines research, digital insights, and creative execution to deliver measurable outcomes. Services include campaign planning, audience segmentation, and performance optimization for long-term brand growth.
Social Media
Our social media services focus on building brand engagement through targeted content and paid advertising. As a Google Premier Partner, we utilize advanced tools for analytics, audience targeting, and campaign management. Services include platform-specific strategy, content creation, and real-time performance tracking to maximize ROI across Facebook, Instagram, TikTok, and LinkedIn.
Behavior Change Marketing
We specialize in campaigns that drive measurable behavioral shifts, such as reducing smoking rates and improving public health. Our methodology combines psychological insights with data analytics to influence decision-making. Services include behavior mapping, intervention design, and impact measurement for sectors like healthcare, education, and environmental conservation.
Creative Design
Our creative team develops visually compelling brand identities and campaigns that resonate with target audiences. Services include motion branding, graphic design, and multimedia production. We integrate storytelling with strategic messaging to enhance brand recognition and engagement across digital and traditional platforms.
Public Relations
We craft and maintain strong brand reputations through strategic PR initiatives. Services include media relations, crisis communication, and content distribution. Our team leverages industry connections and data-driven insights to secure media coverage and build trust with stakeholders, aligning PR efforts with broader marketing objectives.
Questions
What industries does VI Marketing and Branding specialize in?
We work across healthcare, education, retail, B2B, and public service sectors, applying behavior change strategies to drive measurable outcomes for clients.
How does VI measure campaign success?
We use data analytics and behavior tracking tools to assess campaign impact, focusing on metrics like engagement rates, conversion improvements, and long-term behavioral shifts.
Are you certified by major advertising platforms?
Yes, we are Oklahoma’s only Google Premier Partner and hold Meta Premier certifications for advanced digital advertising capabilities.
Can you handle both strategy and creative execution?
Our full-service team manages end-to-end campaigns, combining strategic planning with in-house creative design, digital development, and PR expertise.
How do you approach behavior change marketing?
We use psychological insights and data analysis to identify key behaviors, then design targeted interventions that encourage sustainable changes in consumer habits.
Do you work with clients outside Oklahoma?
While headquartered in Oklahoma, we serve national and international clients, adapting strategies to meet regional market needs and cultural contexts.