Business Details
41 Years
experience
Emergency
services
Your Trusted BMW Dealership in Knoxville
Grayson BMW has been serving East Tennessee for nearly four decades as a locally owned dealership committed to exceptional customer relationships. Our team prioritizes transparency, personalized service, and technical expertise in BMW sales, service, and parts. As factory-trained professionals, we maintain rigorous standards for vehicle maintenance using genuine OEM components. Our expanded showroom and service facilities reflect our dedication to modern convenience while preserving family-owned values.With 24/7 roadside assistance and certified collision repair capabilities, we ensure comprehensive support throughout vehicle ownership. Our staff combines technical proficiency with community-focused service, offering expert guidance on new BMW models, pre-owned vehicles, and maintenance programs. Through consistent investment in training and equipment, we maintain our reputation as Knoxville's trusted BMW specialists.
Services
New BMW Sales
Pre-Owned Vehicles
Service Center
Genuine Parts
Collision Repair
Details
- Year established: 1985
Highlights and features
- Factory-trained BMW technicians with specialized expertise
- 24/7 roadside assistance covering all 50 states
- Certified collision repair using original BMW parts
- Transparent pricing with no-pressure sales approach
- Continuity of care from roadside assistance to repairs
Associations and certifications
- BMW Certified
- BMW Certified Collision Repair Center
Services
New BMW Sales
Grayson BMW offers the complete lineup of new BMW models with expert guidance from factory-trained sales professionals. Our inventory includes luxury sedans, SUVs, electric vehicles, and high-performance M-series models. We provide transparent pricing with no-pressure sales approach while helping customers find financing options that suit their needs.
Certified Service
Our BMW-certified technicians perform factory-scheduled maintenance and repairs using genuine OEM parts. Services include oil changes, brake inspections, check engine diagnostics, and comprehensive vehicle health checks. The service center operates extended hours to accommodate customer schedules while maintaining BMW's exacting standards.
Collision Repair
As a BMW Certified Collision Repair Center, we restore vehicles to pre-accident condition using original parts and specialized equipment. Our process includes structural repairs, precision paint matching, and complete vehicle detailing. Technicians utilize computerized measuring systems to ensure proper frame alignment and safety standards.
Genuine Parts
The parts department provides authentic BMW components for maintenance and repairs. Available for both current owners and DIY mechanics, our inventory includes performance parts, accessories, and maintenance supplies. Factory-trained staff assist with part identification to ensure proper fitment for specific vehicle models.
Roadside Assistance
24/7 BMW Roadside Assistance covers towing, battery jump-starts, flat tire changes, fuel delivery, and lockout services. Coverage extends to all 50 states with no mileage restrictions. Certified technicians handle emergency situations while coordinating with our service center for follow-up repairs.
People
Gavin Aldrich
General Sales Manager
With extensive automotive experience, Gavin oversees sales operations and team development at Grayson BMW. He ensures adherence to the dealership's commitment to transparent, customer-focused service while maintaining BMW's sales standards.
Dan Sheehan
Service Manager
Dan leads the service department with emphasis on technical excellence and customer satisfaction. He manages factory-certified technicians and ensures all maintenance and repair work meets BMW's specifications using genuine parts.
Krista Goepfrich
Parts Manager
Krista oversees parts inventory and distribution, ensuring availability of genuine BMW components. She manages parts ordering systems and staff training to maintain efficient service operations and accurate part identification.
Questions
What BMW models are available at Grayson BMW?
We carry the complete BMW lineup including 2 Series through 8 Series sedans, X1-X7 SUVs, iX electric vehicles, M performance models, and the XM hybrid SUV.
Do you offer financing options for BMW purchases?
Yes, our finance department provides various financing programs including BMW Financial Services options, trade-in appraisals, and assistance with credit approval processes.
What service hours does Grayson BMW offer?
Our service center operates Monday-Friday 7:30am-6:00pm, Saturday 8:00am-6:00pm, with 24/7 roadside assistance available year-round.
Are your technicians BMW-certified?
All service technicians maintain BMW factory certifications through ongoing training programs to ensure expertise with current vehicle technologies and repair standards.
Do you sell genuine BMW parts?
Yes, our parts department exclusively offers original equipment manufacturer (OEM) BMW parts guaranteed to meet factory specifications for performance and durability.
What collision repair services are available?
As a certified collision center, we provide structural repairs, paint matching, and complete vehicle restoration using BMW-approved methods and genuine replacement parts.
