Connect, Engage, Inspire: Marketing that Works
At PPI Group, we take pride in being a premier marketing and media company that specializes in the cruise and travel industry. With over 30 years of experience, we have established ourselves as experts in creating engaging content, crafting tailored marketing campaigns, and producing high-quality media that resonates with luxury travelers.
Our Story
Founded in 1987, PPI Group has grown into a vertically integrated corporation that offers a range of services, including digital marketing, video production, custom publishing, and selling at sea. Our team of experts, led by CEO Bill Panoff, has extensive knowledge of the cruise industry and understands the unique needs of our clients.
Our Mission
At PPI Group, our mission is to connect people and brands through innovative marketing solutions. We believe in creating campaigns that are tailored to our clients' needs, with a focus on driving conversions and building loyal consumers. Our two-touch approach ensures that our campaigns are supported by advertising that builds a narrative and educates consumers about our clients' brands.
Our Services
Our services are designed to help our clients succeed in the competitive cruise and travel industry. We offer a range of services, including:
- Digital marketing: Our dedicated digital team creates custom pre-and-post-cruise targeting campaigns that resonate with luxury travelers.
- Video production: Our award-winning video production team creates stimulating and engaging television programming, including commercials, sales promotions, demos, destination features, and more.
- Custom publishing: Our publishing division produces high-quality magazines and books that showcase the best of the cruise and travel industry.
- Selling at sea: Our team of experienced sales professionals work aboard cruise ships, presenting products to passengers and providing exceptional customer service.
Our Team
Our management team includes experienced professionals with a deep understanding of the cruise and travel industry. From CEO Bill Panoff to our COO Audrey Balbiers, President Bill Jordan, and Senior VP of Publishing Linda Douthat, our team is dedicated to delivering exceptional results for our clients.
Testimonials
Don't just take our word for it! Our clients, including Carnival Corporation, MSC Cruises, and Holland America Group, have praised our work and commitment to delivering exceptional results.
Overall Experience
The reviewer had an incredible experience while working with the company, highlighting the opportunities to travel and develop sales skills with globally recognized brands.
Staff and Client Satisfaction
The staff were praised for being great, true to their word, and willing to go the extra mile to satisfy clients.
Key Takeaways
The company offers a unique opportunity to travel and develop sales skills, with a supportive staff that prioritizes client satisfaction.

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