Business Details
38 Years
experience
Your Premier Talent Booking Agency in New York
For over three decades, Pyramid Entertainment Group has established itself as a premier international talent agency specializing in live entertainment. Founded in 1988 by music industry veteran Sal Michaels, our agency represents a diverse roster of legendary and contemporary artists spanning R&B, Funk, Hip-Hop, Pop, Jazz, Rock, and Gospel. Our experienced team works closely with event planners, corporations, and concert professionals to curate unforgettable live music experiences for concerts, corporate events, festivals, and more. With deep industry expertise dating back to the disco era, our leadership has cultivated long-term relationships with icons like Kool & the Gang, Sister Sledge, and Flo Rida.We combine decades of experience with personalized service to ensure seamless talent booking for every client. Our commitment to excellence has earned us a reputation as one of the most trusted agencies in the entertainment industry. Through strategic partnerships and a passion for music, we continue to shape the live entertainment landscape globally. Our veteran agents prioritize client satisfaction while maintaining the highest standards of professionalism. This combination of industry knowledge, artist relationships, and client-focused service defines our approach to talent representation.
Services
Concert Event Booking
Corporate Event Talent
Festival Performers
Private Event Entertainment
Casino Show Booking
Award Ceremony Acts
Music Tour Coordination
Legacy Artist Representation
Contemporary Act Booking
Event Production Consulting
Details
- Year established: 1988
Highlights and features
- We offer 30+ years of proven expertise in live entertainment booking
- Our veteran agents maintain direct relationships with music industry icons
- We represent artists across 7+ music genres for comprehensive event solutions
- Our team includes industry veterans with decades of combined experience
- We provide personalized service for both event planners and performers
Services
Concert Event Booking
We specialize in curating live music experiences for concerts featuring legendary and contemporary artists across multiple genres. Our team handles all aspects of talent acquisition and contract negotiation. With decades of industry relationships, we ensure top-tier performances that match your event's vision and audience expectations.
Corporate Event Talent
Our corporate entertainment solutions connect businesses with performers that enhance brand messaging and engage professional audiences. We provide tailored recommendations based on event theme, audience demographics, and budget considerations. Our industry expertise ensures seamless integration of live entertainment into corporate functions.
Festival Performers
We offer comprehensive talent booking services for music festivals of all sizes, featuring artists from emerging acts to headlining legends. Our festival solutions include stage programming advice and performer scheduling expertise. Our deep industry connections help create compelling lineups that attract diverse audiences.
Legacy Artist Representation
We represent music icons and heritage acts for live performances while preserving their artistic legacy and market value. Our team manages booking inquiries while maintaining appropriate performance standards. We ensure these legendary artists continue to deliver exceptional experiences to their fan bases.
Contemporary Act Booking
Our contemporary music booking service connects events with current performers across multiple genres. We provide insights into emerging talent trends and market rates. Our relationships with modern artists enable us to secure performances that align with current audience preferences and event objectives.
People
Sal Michaels
Owner & CEO
40-year music industry veteran who founded Pyramid Entertainment Group in 1988 after signing Gloria Gaynor in the disco era. He has represented icons like Marvin Gaye, Luther Vandross, and Kool & the Gang.
Virginia Aversano
Controller
Co-founder and financial backbone of Pyramid Entertainment Group since its inception in 1988. She manages the company's accounting operations and financial planning with decades of industry experience.
Seth Cohen
Partner & Agent
Joined Pyramid Entertainment Group in 2003 as Sal Michaels' assistant and became a partner through 20 years of dedicated service. He specializes in artist representation and contract negotiations with integrity and professionalism.
Douglas Varrichio
Agent & Jr Partner
Former NY Yankees division accountant who joined Pyramid in 2016 and was promoted to agent and junior partner in 2018 while serving as Sal Michaels' assistant with demonstrated ambition and capability.
Questions
How do I book an artist through Pyramid Entertainment Group?
Contact our New York office to discuss your event needs with a veteran agent who will guide you through our streamlined booking process.
What music genres does Pyramid represent?
We represent artists across R&B, Funk, Hip-Hop, Pop, Jazz, Rock, Gospel, and contemporary genres for diverse event options.
Can you help with both large and small events?
Yes, our team specializes in tailoring entertainment solutions for events of all sizes from intimate gatherings to major festivals.
Do you represent both legacy and current artists?
Yes, our roster includes both legendary performers and contemporary acts across multiple music genres.
What experience does your team have?
Our leadership includes music industry veterans with over 40 years of combined experience in artist representation and event production.
