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Business Details
50+ Years
experience
Your Trusted Business Insurance Partner in New Jersey
Established in 1937, VIA Insurance Agency has built a legacy of providing quality customer service and tailored insurance solutions. As an independent agency, we represent multiple insurance carriers to compare protection and pricing, ensuring clients receive optimal coverage for their unique needs. Our expertise spans personal, commercial, and specialty insurance, including food distribution and commercial auto policies. With deep roots in the Linden and Holmdel communities, we prioritize understanding local market demands while maintaining a commitment to personalized service.

Our experienced brokers leverage decades of industry knowledge to craft risk-specific plans, positioning us as trusted partners in securing businesses' futures. We emphasize transparency, community focus, and long-term relationships, ensuring clients receive comprehensive protection without unnecessary complexity.
Services
Business Insurance Commercial Auto Insurance Food Distribution Insurance Homeowners Insurance Auto Insurance Umbrella Insurance Workers Compensation Surety Bonds Flood Insurance Earthquake Insurance
Details
  • Year established: 1937
Highlights and features
  • We offer personalized insurance plans crafted to match specific business risks
  • We provide a broad range of products from commercial auto to general liability coverage
  • Our expertise includes specialized fields like food distribution insurance
  • Our insurance brokers have decades of combined industry experience
  • We maintain deep relationships with businesses across New Jersey's local markets
What people say
Responsive to customers Best quality insurance Prompt claims handling Competitive prices Knowledgeable individuals
Services
Business Insurance
We provide comprehensive business insurance solutions tailored to protect companies of all sizes. Our policies combine property, liability, and business interruption coverage to safeguard against financial losses. With expertise in specialized industries like food distribution and manufacturing, we create customized plans that address specific operational risks while ensuring compliance with state regulations.
Commercial Auto Insurance
Our commercial auto insurance covers vehicles used for business purposes including trucks, vans, and specialty equipment. The policy protects against bodily injury, property damage, and medical expenses while providing coverage for hired or non-owned vehicles. We specialize in creating cost-effective solutions for businesses with complex transportation needs across New Jersey.
Food Distribution Insurance
This specialized insurance protects food distribution businesses from industry-specific risks including product spoilage, contamination, and recall costs. Our policies ensure continuity during equipment breakdowns and cover transportation risks. We work closely with food manufacturers and distributors to create comprehensive protection plans that address both operational and liability concerns.
Homeowners Insurance
We offer customized homeowners insurance policies that protect against fire, theft, and natural disasters while covering personal liability and additional living expenses. Our policies include dwelling coverage, personal property protection, and optional scheduled items coverage. We help clients in Holmdel and surrounding areas secure comprehensive protection for their most valuable asset.
Umbrella Insurance
Our umbrella insurance provides additional liability coverage beyond standard policy limits. This critical protection safeguards businesses and individuals from financially devastating lawsuits by covering gaps in existing policies. We help clients determine appropriate coverage levels based on their specific risk exposure and asset protection needs.
People
Michael John Varvar
President
Michael has led VIA Insurance Agency since 2001, growing the business by over 400% while maintaining its founding commitment to quality service. He specializes in wholesale, manufacturing, and distribution accounts, bringing decades of industry experience to client relationships.
Michael James Varvar
Manager of Sales/Marketing
With extensive insurance industry experience, Michael oversees sales and marketing operations at VIA Insurance Agency. He works closely with clients to develop strategic insurance solutions that align with their business growth objectives and risk management needs.
Pasquale Zuppa
Office Manager
Pasquale manages daily operations at VIA Insurance Agency, ensuring efficient service delivery to clients across New Jersey. His organizational leadership supports the agency's commitment to providing personalized insurance solutions and exceptional customer service.
Patricia Balarinni
Customer Service Representative
Patricia provides dedicated support to VIA Insurance Agency clients, assisting with policy management and claims processing. Her customer-focused approach reflects the agency's long-standing commitment to responsive service and client satisfaction.
Steven Garrett
Sales
Steven works directly with businesses to identify insurance needs and implement customized protection plans. His sales expertise helps clients navigate complex coverage options while maintaining VIA's focus on personalized service and value.
Questions
What types of business insurance do you offer?
We provide business owners policies, commercial property, general liability, workers compensation, surety bonds, and specialty coverage for food distribution and manufacturing businesses.
Do you offer commercial auto insurance for delivery businesses?
Yes, we specialize in commercial auto coverage for delivery services including food distribution, with options for hired/non-owned vehicle liability and transportation risk protection.
How can I get a personalized insurance quote?
Contact us via phone at 908-862-4047 or through our website to discuss your specific needs and receive a customized insurance quote tailored to your business or personal requirements.
What areas do you serve?
We primarily serve businesses and residents throughout New Jersey with a focus on Holmdel, Linden, and surrounding communities.
Are you an independent insurance agency?
Yes, as an independent agency we represent multiple carriers to find you the best coverage options and competitive pricing for your specific insurance needs.
Do you handle insurance claims assistance?
Yes, our team provides support throughout the claims process, working with clients to ensure prompt resolution and proper documentation for all insurance claims.