Business Details
Your Trusted Cosmetic Dentist in NYC
Alex Rubinov, a leading cosmetic dentist in New York City, has dedicated his career to transforming smiles through advanced techniques in cosmetic and minimally invasive dentistry. Graduating with distinction from Columbia University College of Dental Medicine, he built upon a legacy of dental excellence established by his family. His expertise was further honed during residency at Mount Sinai and through mentorship under renowned cosmetic dentists Dr. Michael Apa and Dr. Larry Rosenthal. The practice combines world-class training with a personalized approach, offering services such as smile makeovers, porcelain veneers, Invisalign, dental implants, and teeth whitening.With over 100 five-star reviews, the team prioritizes patient comfort, ethical care, and transformative results. The practice maintains a storied tradition of excellence, emphasizing patient education, cutting-edge technology, and meticulous attention to detail. Services are tailored to individual needs, ensuring optimal oral health and aesthetic outcomes. The team's commitment to continuous learning and innovation ensures patients receive the highest standard of care. Transparency, professionalism, and a focus on long-term patient relationships form the foundation of the practice's philosophy.
Services
Smile Makeover
Porcelain Veneers
Invisalign
Dental Implants
Teeth Whitening
Highlights and features
- Ivy League education at Columbia University
- World-class training at Mount Sinai Hospital
- Personalized treatment plans for every patient
- Advanced techniques in cosmetic and restorative dentistry
- Over 100 five-star reviews from satisfied clients
Associations and certifications
- American Student Dental Association Award
- American Academy of Esthetic Dentistry Award
- New York State Dental Foundation Deans Award
What people say
Exceptional dentist
Unmatched care
Best in class
Pampered at a spa
Artist and craftsman
Services
Smile Makeover
Smile makeovers combine cosmetic and restorative dentistry to address multiple aesthetic concerns. This service includes personalized treatment plans tailored to facial features and oral health goals. Patients achieve natural-looking, long-lasting results through advanced techniques.
Porcelain Veneers
Custom-crafted porcelain veneers correct imperfections like chips, gaps, and discoloration. The process involves minimal enamel removal and delivers durable, stain-resistant results. Each veneer is designed to match natural tooth aesthetics perfectly.
Invisalign
Invisalign straightens teeth discreetly using removable, custom-fitted aligners. Treatment plans utilize advanced 3D imaging for precise tooth movement. Patients enjoy comfort and convenience with fewer office visits compared to traditional braces.
Dental Implants
Dental implants provide permanent solutions for missing teeth with titanium-root replacements. The process includes bone integration and custom crown placement. Patients regain full functionality and natural appearance with long-term durability.
Teeth Whitening
In-office whitening uses professional-grade hydrogen peroxide for dramatic results in one session. The treatment addresses both intrinsic and extrinsic stains while protecting enamel. Custom take-home kits ensure lasting brightness with proper maintenance.
People
Alex Rubinov
Cosmetic Dentist
Alex Rubinov graduated with distinction from Columbia University College of Dental Medicine. He trained at Mount Sinai Hospital and worked alongside renowned cosmetic dentists before establishing his NYC practice. Specializing in minimally invasive techniques, he combines family legacy with modern innovation to deliver transformative smile solutions.
Questions
What does a smile makeover involve?
A smile makeover combines cosmetic procedures like veneers, whitening, and implants to address multiple aesthetic concerns. Each plan is customized to facial features and oral health goals.
How long do porcelain veneers last?
Porcelain veneers typically last 7-20 years with proper care. Regular dental checkups and good oral hygiene help maintain their appearance and functionality while protecting underlying tooth structure.
Is Invisalign treatment painful?
Most patients experience temporary pressure during initial adjustment periods. Discomfort subsides within days as teeth adapt to new aligner stages, indicating effective tooth movement without lasting pain.
What are dental implant success rates?
Dental implants have a 95-98% success rate when properly placed and maintained. Bone quality, oral hygiene, and regular professional care significantly influence long-term outcomes and integration stability.
How effective is professional teeth whitening?
Professional treatments lighten natural teeth 2-3 shades in one session. Results last up to three years with proper maintenance, though artificial restorations like crowns won't respond to whitening agents.
Why choose Dr. Rubinov for cosmetic dentistry?
Dr. Rubinov combines Ivy League education, specialized training at Mount Sinai, and experience with industry leaders to deliver personalized, minimally invasive solutions. His practice focuses on ethical care and transformative results.
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