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Your Trusted Source for Animal Feed and Supplies in Waterloo
Established as a sister company to a Cedar Valley cornerstone business dating back to 1898, we offer comprehensive animal feed and supply solutions tailored to pet owners, livestock caretakers, and competitive animal handlers. Our dedicated team provides expert guidance on nutrition, bedding, and specialized products while maintaining weekday hours from 10:30 AM to 5:30 PM with Saturday availability until 1 PM. Committed to community engagement, we partner with local animal rescues like Last Hope Animal Rescue and Cedar Bend Humane Society while delivering quality products across the Upper Midwest through flexible delivery options including same-day service.

Our facilities feature extensive product selections from trusted brands alongside custom nutritional counseling to support animals at every life stage. With over a century of collective experience in agricultural services, our professionals combine traditional values with modern animal care practices to serve diverse customer needs.
Services
Pet Food Delivery Nutritional Counseling Livestock Feed Sales Animal Supply Store Local Pet Adoptions
Highlights and features
  • We build on over 125 years of agricultural service experience through our sister company heritage.
  • Specialists in animal nutrition provide personalized feeding solutions for all life stages.
  • Exclusive partnerships with local pet rescues support community animal welfare initiatives.
  • Comprehensive delivery services cover the entire Upper Midwest region.
  • Certified professionals offer expert advice on animal health and feeding practices.
What people say
Knowledgeable staff Great selection Friendly service Quality products Excellent service
Services
Pet Food Delivery
Our specialized delivery service provides premium pet food directly to customers' doors across the Upper Midwest. We offer natural, high-quality products with multiple delivery options including same-day service. Our knowledgeable staff ensures proper handling of temperature-sensitive items while maintaining strict product freshness standards.
Nutritional Counseling
Expert nutritionists provide science-based feeding recommendations tailored to specific animal needs. We analyze dietary requirements for different life stages and activity levels while considering special health considerations. Our counseling includes practical feeding strategies and product recommendations from trusted brands.
Livestock Feed Sales
Comprehensive selection of premium feeds for commercial and private livestock operations. We stock specialized formulations for various animal species and production stages. Our inventory includes organic and specialty feeds sourced from proven suppliers with full nutritional transparency and documentation.
Local Pet Adoptions
Community-focused pet adoption program connecting animals with caring homes. We collaborate with local rescues like Cedar Valley Pitbull Rescue and Cedar Bend Humane Society. Our facility serves as an adoption hub featuring regular meet-and-greet events for available animals.
Animal Supply Store
Full-service retail location offering premium animal care products and supplies. Our inventory includes bedding materials, health supplements, and specialized equipment from trusted brands. We maintain strict quality controls while providing expert product selection guidance and special order capabilities for hard-to-find items.
Questions
Do you offer delivery services for livestock feed?
Yes, we provide bulk delivery services across the Upper Midwest region with same-day options available for pet food orders.
Can I get professional nutritional advice for my animals?
Our certified nutritionists offer personalized feeding recommendations for all animal types, with customized solutions based on life stage and health needs.
Are adoption events held at your Waterloo location?
We host regular pet adoption events in partnership with local rescues including Cedar Bend Humane Society and Cedar Valley Pitbull Rescue.
What makes your feed products different from big box stores?
Our products contain no fillers with full ingredient transparency, and we provide expert guidance on optimal feeding practices.
Do you carry supplies for competition animals?
Yes, we stock specialized products for show animals including premium feeds, grooming supplies, and health supplements.
Are bulk purchase discounts available?
We offer special pricing for large quantity orders with personalized delivery arrangements for commercial customers.