The Scoop Feed & Supply

Located in the heart of the Cedar Valley, The Scoop Feed and Supply is a proud sister company to the Jerald Sulky Co, a staple business in the community since 1898. Our store is a full-service feed and supply store, offering a wide range of products and services for all your pet, show animal, and supply needs. Whether you're a farmer, a pet owner, or a birdwatcher, we have something for everyone at The Scoop.

Our Services

At The Scoop, we are committed to providing our customers with the best possible service and support. Here are some of the services we offer:

• Local Delivery: We offer local delivery services for bulk customers, as well as pet food delivery across the upper Midwest. Our no-contact delivery option ensures that your order is delivered safely and efficiently.
• Nutritional Counseling: Our team of experts is here to help you provide your animals with a high-quality diet through every stage of life. We offer nutrition advice and counseling to empower animal lovers to make informed decisions about their pets' diets.
• Pet Food and Supply Store: We offer a fresh selection of high-quality, all-natural pet food and supply products in Waterloo. Our local feed and supply store provides a convenient option for customers looking for fresh, healthy options for their pets.
• On-Farm Consultations: We now offer on-farm consultations with our Purina Equine Nutrition Adviser. Our expert adviser can help you create a customized nutrition plan for your horses.

Our Products

We pride ourselves on offering a wide variety of products for companion, competition, and livestock animals. Here are some of the products we offer:

• Pet Food: We offer a range of pet food options for dogs, cats, horses, chicken, small animals, and wild birds. Our selection includes top brands such as Purina, Triple Crown, Victor Pro Pac, and Zignature.
• Treats and Bedding: We offer a variety of treats and bedding for your pets, including toys, leashes, collars, and more.
• Supplies: We offer a range of supplies for farmers and pet owners, including fencing, gates, and other farm supplies.
• Bird Seed: We offer a excellent bird seed selection, perfect for birdwatchers and backyard bird feeders.

Our Community

At The Scoop, we are committed to supporting our local community. We believe in giving back and supporting local rescues and shelters. We regularly work with organizations such as Last Hope Animal Rescue, Cedar Valley Pitbull Rescue, and Cedar Bend Humane Society to help find homes for animals in need.

Visit Us Today!

If you're in the Waterloo area, we invite you to visit us at The Scoop Feed and Supply. Our knowledgeable and friendly customer service staff is here to help you with all your pet, show animal, and supply needs. We look forward to seeing you soon!