Call Now
Website
Call
Business Details
Luxury Jewelry & Custom Designs in North Little Rock
Wirt's Jewelers has been a trusted name in Central Arkansas for over six decades, offering luxury fine jewelry, custom engagement rings, and expert repair services. Founded in the 1950s by Sedric and Phyllis Wirt, our family-owned business has passed down generations of expertise, blending timeless craftsmanship with modern elegance. Our team specializes in creating heirloom-quality pieces, from bespoke designs to reimagined heirlooms, ensuring every creation reflects our clients' unique stories. With a Certified Master Bench Jeweler on staff, we provide in-house repairs, including ring sizing, stone tightening, and intricate watch maintenance.

Our commitment to integrity, precision, and personalized service has solidified our reputation as a premier destination for discerning customers seeking exceptional quality and attention to detail. We pride ourselves on fostering lasting relationships through transparent communication, competitive pricing, and a dedication to exceeding expectations in every interaction.
Services
Custom Jewelry Design Jewelry Repairs Watch Repairs Jewelry Appraisals Engraving Services
Highlights and features
  • We offer over 60 years of family-owned expertise in fine jewelry and repairs.
  • Our Certified Master Bench Jeweler completes repairs and custom work in-house.
  • We provide free, no-pressure estimates for all jewelry repair services.
  • We specialize in bespoke designs that transform personal visions into heirloom-quality pieces.
  • We maintain a legacy of integrity, precision, and personalized service since 1950.
Associations and certifications
  • Jewelers of America Certified Master Bench Jeweler
What people say
Phenomenal job Impressed with service Friendly staff Seamless resizing Expert customization
Services
Custom Jewelry Design
Our artisans create one-of-a-kind pieces tailored to your vision. From heirloom reimagining to new designs, we collaborate closely to ensure every detail reflects your story. Using premium materials and meticulous craftsmanship, we transform concepts into timeless treasures that celebrate life's milestones.
Jewelry Repairs
We offer comprehensive in-house repairs including ring sizing, stone replacement, and clasp fixes. Our certified jeweler restores damaged pieces to their original brilliance using advanced techniques. Most repairs complete within five business days, with free estimates provided during your visit.
Watch Repairs
Our experts handle battery replacements, band adjustments, and complex mechanical repairs. While simple fixes occur while you wait, intricate work utilizes trusted horologists. Transparent pricing includes free estimates and a $35 shipping fee for off-site services.
Jewelry Appraisals
We provide detailed appraisals for insurance purposes, evaluating diamonds, gemstones, and precious metals. Our certified professionals document specifications and market value, ensuring accurate coverage for your valuable pieces.
Engraving Services
Add meaningful messages to rings, pendants, or watches through our precision engraving. We help commemorate anniversaries, graduations, or special dates with elegant typography, enhancing sentimental value while maintaining durability.
People
Sedric Wirt
Founder
A Korean War veteran who mastered jewelry repair during recovery, Sedric established Wirt's Jewelers in the 1950s. He served as Missouri Pacific Railroads' official timepiece inspector until the 1980s, building a legacy of precision and trust.
Phyllis Wirt
Co-Founder
Phyllis partnered with Sedric to build the business's foundation, emphasizing exceptional customer service and quality craftsmanship. Her dedication helped establish Wirts as a trusted name in Arkansas jewelry circles.
Cindy Rouse
Second-Generation Owner
Cindy managed the store for over 35 years, expanding its reputation as a premier jewelry destination. She strengthened the brand's commitment to combining traditional techniques with contemporary design trends.
Kelli Mayfield
Third-Generation Owner
Kelli upholds the family tradition with expertise in luxury jewelry sales and custom design. Her leadership ensures Wirts continues delivering heirloom-quality pieces and personalized service to modern clients.
Lance Mayfield
Third-Generation Owner
Lance maintains the store's operational excellence, overseeing repairs and client relations. He preserves the family's commitment to craftsmanship while adapting to evolving customer needs in fine jewelry services.
Questions
Do you offer custom jewelry design services?
Yes, we specialize in bespoke jewelry creation. Our certified jeweler collaborates with you from concept to completion, transforming ideas into unique, wearable art using premium materials.
How long do jewelry repairs take?
Most in-house repairs complete within five business days. Complex projects requiring external specialists may take 4-6 weeks, with clear timelines provided before starting work.
Can you resize rings purchased elsewhere?
Yes, we resize rings from other retailers. Bring your piece in for assessment, and our jeweler will provide a free estimate and timeline for completing the adjustment.
Do you provide watch battery replacements?
Yes, most watch batteries replace while you wait starting at $15. High-end timepieces may incur additional costs, with pricing confirmed before service begins.
Is financing available for purchases?
Yes, we offer flexible financing options for qualified buyers. Speak with our staff to explore payment plans that allow you to purchase now and pay over time.
How are jewelry appraisals conducted?
Our certified professionals examine materials, craftsmanship, and market value. The process documents specifications and provides written valuation for insurance purposes, typically completed during your visit.