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Your Trusted Toyota Dealership in Memphis, TN
At Principle Toyota in Memphis, we are committed to delivering an unparalleled automotive experience grounded in integrity and customer-centric values. Our dealership operates with a family-oriented approach, treating every customer with respect while prioritizing transparent pricing and budget-conscious solutions. We offer a stress-free shopping environment where informed decisions are supported by experienced staff, ensuring clarity and trust throughout the purchasing process.

Our service center provides Toyota-certified maintenance and repairs using authentic OEM parts, backed by rotating service coupons to help drivers save. With a three-day vehicle exchange policy and comprehensive warranties on repairs, we strive to make ownership seamless. Our team's dedication to excellence extends to every department, from sales to parts, ensuring every customer feels valued and supported throughout their Toyota ownership journey.
Services
New Vehicles Pre-Owned Vehicles Certified Used Vehicles Vehicle Service Parts Sales Tire Sales Oil Changes Brake Inspections Tire Rotations Express Maintenance
Highlights and features
  • We offer Toyota-certified service with factory-trained technicians and OEM parts.
  • Our three-day vehicle exchange policy provides added confidence for new purchases.
  • Rotating service coupons help drivers save on maintenance and repairs.
  • Transparent pricing and budget-conscious solutions for all customers.
  • Community-focused service with a family-oriented approach to customer care.
What people say
Exceptional service Knowledgeable staff Stress-free environment Competitive pricing Reliable repairs
Services
New Vehicles
Principle Toyota offers the latest Toyota models with cutting-edge technology and safety features. Our inventory includes sedans, SUVs, trucks, and hybrids to suit diverse lifestyles. Customers benefit from competitive pricing, financing options, and a pressure-free shopping environment. Our sales team provides personalized guidance to help you find the perfect vehicle.
Pre-Owned Vehicles
Our pre-owned inventory features quality Toyota vehicles inspected to high standards. Certified Used Vehicles come with extended warranties and detailed history reports. We offer trade-in appraisals and financing solutions to simplify the purchase process. Every pre-owned vehicle undergoes rigorous quality checks for reliability.
Vehicle Service
Toyota-certified technicians perform maintenance and repairs using genuine OEM parts. Services include oil changes, brake inspections, tire rotations, and diagnostics. Rotating service coupons help reduce costs for routine maintenance. Our service center prioritizes efficiency and transparency for all customers.
Parts Sales
Order authentic Toyota parts and accessories for optimal vehicle performance. Our parts center stocks OEM components for all Toyota models. Technicians ensure proper fitment and functionality during installations. Accessories include floor mats, roof racks, and performance upgrades tailored to your vehicle.
Tire Sales
Find tires matched precisely to your Toyota's specifications, including all-season, winter, and performance options. Our experts provide installation, rotation, and pressure monitoring system resets. Road hazard coverage is available for eligible purchases, ensuring long-term tire safety and durability.
People
Todd Lochner
General Manager / Partner
Todd Lochner leads Principle Toyota with over a decade of automotive industry experience, focusing on customer satisfaction and operational excellence. He joined in August 2014 and prioritizes community engagement and team development to uphold the dealership's core values.
Grant Bailey
General Sales Manager
Grant Bailey oversees sales operations with a commitment to transparency and customer-first service. With nearly two decades at the dealership since 2005, he ensures a stress-free purchasing experience while mentoring a team dedicated to integrity and excellence.
David Montgomery
Service Director
David Montgomery manages the service department, emphasizing quality repairs and customer trust. Since joining in 2020, he has maintained high standards for Toyota-certified maintenance, leveraging advanced diagnostics and OEM parts to ensure vehicle longevity for Memphis drivers.
Questions
What Toyota models are available at Principle Toyota?
We offer a full lineup of new Toyota models including the Camry, RAV4, Tundra, and 4Runner, along with certified pre-owned vehicles.
Do you provide financing options?
Yes, our finance center offers competitive rates, lease-to-own programs, and personalized guidance to help you secure the best deal.
What service hours are available?
Our service center is open Monday-Friday 7AM-6PM, Saturday 7AM-5PM, and closed on Sundays for maintenance and repairs.
Are there parts and accessories available?
Yes, our parts department stocks genuine Toyota components and accessories with expert installation available for all models.
What special offers are currently available?
Check our website for rotating service coupons, military rebates, and promotions on new and pre-owned vehicles.