Business Details
12 Years
experience
Your Trusted Lash & Brow Experts in Virginia Beach
The Lash CEO is a premier eyelash and brow enhancement studio dedicated to delivering professional beauty services with a focus on client education and safety. Our team consists of Virginia State Board Licensed Estheticians and Permanent Makeup Artists who prioritize ongoing education and technical excellence. We utilize only professional-grade products to ensure optimal results while adhering to strict licensing and safety standards. Our mission is to empower clients through beauty by providing personalized services that enhance natural features and boost confidence. With specialized training from industry leaders like Phi Brows and Tina Davies, we maintain the highest standards in permanent makeup and lash artistry. Our commitment to professionalism extends to transparent communication and client-centered care, ensuring informed decisions about beauty maintenance.Located in Virginia Beach, we serve clients from Coastal Virginia to Northern Virginia, offering a range of services including keratin lash lifts, microblading, and hybrid eyelash extensions. We emphasize the importance of licensed practitioners in all procedures, aligning with Virginia's occupational standards for client safety. Our studio's reputation as the highest Google-rated lash and brow studio in Hampton Roads reflects our dedication to quality and client satisfaction. Founded in 2014, we continue to invest in advanced techniques and education to maintain our leadership in the beauty industry.
Services
Eyelash Extensions
Nano Brows
Microblading
Keratin Lash Lift
Brow Lamination
Lash Tinting
Brow Shaping
Permanent Makeup
Skin Services
Client Education
Details
- Year established: 2014
Highlights and features
- We employ only Virginia State Board Licensed Estheticians and Permanent Makeup Artists.
- Our team holds advanced certifications from industry leaders like Phi Brows and Tina Davies.
- We prioritize client safety with strict adherence to DPOR licensing requirements.
- We offer personalized consultations to educate clients on beauty maintenance.
- Our keratin lash treatments strengthen natural lashes while enhancing appearance.
Associations and certifications
- DPOR PMU Artist
- Phi Brows
- Tina Davies
- OSHA Bloodborne Pathogens for Body Art
- American Red Cross Adult First Aid/CPR/AED
Services
Eyelash Extensions
Custom eyelash extensions enhance natural lashes with various styles including classic, hybrid, volume, and anime fantasy sets. Our licensed technicians apply extensions safely to avoid damage while achieving desired thickness and length. Clients receive personalized consultations to determine the best extension type based on natural lash condition and desired look.
Keratin Lash Lift
This treatment strengthens and lifts natural lashes using keratin protein formulas. The process conditions lashes while creating a semi-permanent mascara effect when combined with tinting. Ideal for clients with allergies or those seeking low-maintenance enhancement without extensions, results last through the natural growth cycle.
Nano Brows
Hyper-realistic nano brows use advanced techniques to create natural-looking hair strokes. Our licensed PMU artists customize brow shape and color to complement facial features. The procedure follows strict safety protocols and requires proper licensing, ensuring both aesthetic results and client protection.
Microblading
Precision microblading creates defined, natural-looking eyebrows through semi-permanent pigment application. Our certified artists follow DPOR guidelines and OSHA standards for sterilization. Clients receive detailed aftercare instructions to maintain results and ensure proper healing.
Brow Lamination
This non-invasive treatment reshapes brow hairs for a fuller, more defined appearance. The process includes tinting to enhance visibility and lasts several weeks. Our technicians use professional-grade products while maintaining strict hygiene standards during application.
People
Rickina Velte
Owner & Licensed Esthetician
Licensed Esthetician and Permanent Makeup Artist with advanced training from Phi Brows and Tina Davies. Certified in OSHA standards and CPR, Rickina prioritizes client safety and professional development while leading The Lash CEO's team.
Questions
What services does The Lash CEO offer?
We specialize in eyelash extensions, keratin lash lifts, microblading, nano brows, brow lamination, and permanent makeup services.
Are your technicians licensed?
Yes, all our practitioners are Virginia State Board Licensed Estheticians or Permanent Makeup Artists with DPOR credentials.
How do I book an appointment?
You can book online through our website or contact us directly at 757-263-4649 for scheduling.
What makes your keratin lash lift different?
Our keratin formula strengthens natural lashes while providing lift and tint, unlike traditional lash lifts that may damage hair shafts.
Do you serve clients outside Virginia Beach?
Yes, we serve clients from Coastal Virginia to Northern Virginia, including Richmond and the Outer Banks.
What safety measures do you follow?
We adhere to DPOR licensing requirements, OSHA standards, and maintain proper certifications for all beauty procedures.
