Business Details
19 Years
experience
Your Dream Home, Delivered by Pulp Design Studios
Founded in 2007 by Beth Dotolo and Carolina V. Gentry, Pulp Design Studios has established itself as a leader in residential and commercial interior design. Our approach combines luxury with innovation, delivering spaces that reflect clients' personalities while maintaining functionality. With studios in Dallas, Seattle, Los Angeles, and Portland, we serve clients nationwide, offering comprehensive services from new construction to micro-renovations. Our team's expertise spans space planning, custom furniture design, and project management, ensuring seamless execution from concept to completion.Recognized in top-tier publications like Architectural Digest and Elle Decor, we maintain a commitment to quality through industry certifications and partnerships. Our dedication to client satisfaction is evidenced by our collaborative process, attention to detail, and ability to transform spaces into personalized environments. We extend our expertise through Pulp Properties, our real estate development division, and maintain an active role in community initiatives like Kips Bay Boys & Girls Club.
Services
New Construction
Renovations
Micro-Renovations
Furnishings Curation
Nationwide Service
Details
- Year established: 2007
Highlights and features
- We offer 18+ years of combined experience from our lead designers
- Our team holds NCIDQ and ASID certifications for professional excellence
- We provide nationwide service with local market expertise
- We manage projects from concept to installation with full transparency
- Our work appears in Architectural Digest, Elle Decor, and Vanity Fair
What people say
Transformed our home
Amazing to work with
Top-notch professionalism
Exceeded expectations
Worth every investment
Services
New Construction
Our new construction service creates move-in ready homes tailored to clients' lifestyles. We coordinate with architects and contractors to handle space planning, finish selections, and custom furniture production. The comprehensive process includes construction administration and final installation, ensuring every detail aligns with the client's vision and budget while maintaining our signature design aesthetic.
Renovations
We specialize in transforming existing spaces through complete renovations and strategic updates. Our team manages gut renovations, kitchen and bathroom remodels, and selects furnishings that enhance functionality. By integrating modern solutions with timeless design elements, we create spaces that balance practical needs with sophisticated aesthetics while preserving the home's architectural integrity throughout the renovation process.
Micro-Renovations
This service focuses on impactful cosmetic changes that refresh spaces without major construction. We implement wallcovering, paint, and lighting upgrades that dramatically improve aesthetics while maintaining existing structures. These targeted improvements offer cost-effective solutions for clients seeking significant visual transformations through curated design choices that reflect their personal style preferences.
Furnishings Curation
Our furnishing service creates cohesive, personalized spaces through curated selections that withstand daily living. We source art, accessories, and custom furniture while considering practical needs like pet-friendly fabrics and child-safe designs. The process includes performance material selections and outdoor furnishing recommendations that maintain aesthetic appeal while meeting functional requirements for modern living.
Nationwide Service
We serve clients across the country through virtual consultations and local partnerships. Our process adapts to different regional markets while maintaining consistent design standards. This service includes coordinating with local contractors, managing long-distance projects, and creating designs that consider regional architectural styles while maintaining the firm's signature aesthetic approach for clients outside our physical studio locations.
People
Beth Dotolo
Co-Founder, Principal Interior Designer
With 20+ years in interior design, Beth Dotolo brings fearless creativity and industry expertise to Pulp. A NCIDQ-certified designer and breast cancer survivor, she combines professional excellence with personal resilience. Her work spans luxury residences and commercial projects, earning recognition in major design publications and multiple industry awards.
Carolina V. Gentry
Co-Founder, Principal Interior Designer
Carolina V. Gentry offers 25+ years of experience in luxury residential and hospitality design. As a former Ritz Carlton project designer, she brings international expertise to Pulp. Fluent in Spanish and recognized for her attention to detail, she has received multiple D Home Best Designer awards and ASID Legacy honors for her innovative design solutions.
Tracy
Managing Director
As Managing Director in Los Angeles, Tracy oversees project execution and client relations. With extensive experience in design operations, she ensures seamless implementation of Pulp's vision across projects. Her leadership maintains the firm's high standards while coordinating teams across multiple studio locations.
Tara
Lead Interior Designer
Tara serves as Lead Interior Designer in both Lubbock and Dallas studios. She manages complex projects from concept to completion, applying her expertise in space planning and material selection. Her work reflects Pulp's commitment to creating functional, aesthetically compelling environments that meet clients' specific needs.
Jana
Lead Interior Designer
Jana leads design projects in Portland and Seattle, bringing Pacific Northwest design sensibilities to Pulp's portfolio. With expertise in both residential and commercial spaces, she bridges regional aesthetics with the firm's signature style. Her approach emphasizes natural materials and functional layouts that enhance clients' living experiences.
Questions
What areas does Pulp Design Studios serve?
We provide interior design services nationwide, working with clients in primary residences, vacation homes, and commercial spaces across the United States.
What design styles does Pulp specialize in?
Our approach combines luxury with unexpected elements, creating spaces that reflect clients' personalities while maintaining functionality and timeless appeal.
How does Pulp handle long-distance projects?
We use virtual consultations and local partnerships to manage nationwide projects, maintaining consistent quality through our comprehensive design process and communication protocols.
What's the difference between renovations and micro-renovations?
Full renovations involve structural changes and system updates, while micro-renovations focus on cosmetic improvements like paint, lighting, and accessories that transform spaces without major construction.
How does Pulp incorporate client preferences?
We begin with in-depth consultations to understand lifestyle needs and aesthetic preferences, then create personalized design solutions that reflect clients' unique personalities and functional requirements.
What project sizes does Pulp handle?
We work on projects of all scales, from single-room updates to complete home renovations and new construction, including commercial and hospitality spaces.
